All Episodes

Retail Readiness Round: Belle Robinson on Winning at Retail Beyond the Pitch

How ROXII Supercube Created an Entirely New Retail Category with Founder Belle Robinson

Retail Readiness Round: Hannah Perez's 3 Best Retail Tips Every Founder Needs

Building SEEQ: Hannah Perez on Product Innovation, TikTok Growth, and Landing Target

Rapid Retail Questions with Lindsay Holden, Co-Founder of Odele Beauty

How Odele Beauty Went From Startup to Target, Ulta & Walmart | Lindsay Holden on Building a Clean Beauty Brand

Rapid Retail Questions with Rachel Krupa, Founder of The Goods Mart

Why Going Local First Can Be Your Biggest Retail Advantage with Rachel Krupa, Founder of The Goods Mart

Rapid Retail Questions with Karishma & Tekla, Founders of KEY Energy

How Two Beverage Industry Veterans Karishma & Tekla Are Reinventing Energy Drinks with KEY Energy

Rapid Retail Questions with Stacie Skinner, Founder of Superb Bakehouse

From Farmers Markets to Whole Foods: How Stacie Skinner Grew Superb Bakehouse One Store at a Time

From a Backpack to Retail Shelves: Denise Woodard’s Early Retail Strategy Building Partake

3 Rapid Retail Questions with Sarela Harrada, Co-Founder of SIMPLi

How Sarela Herrada Built SIMPLi Into a Fast-Growing Retail Brand Through Regenerative Farming

Rapid Retail Questions with Carrie Sporer, Co-Founder of SWAIR Hair

From Personal Frustration to Retail Shelves: Carrie Sporer’s Story Behind SWAIR Hair

5 Things I'm Loving Right Now Founders are Doing to Drive Awareness, Traffic & Sales to Retail Stores

Rapid Retail Questions with Jillian Salinas, Founder of Beach City Coffee & Clara Sieg, Co-Founder of Loonen Water

Jillian Salinas of Beach City Coffee: How She Landed Whole Foods First and Scaled to Walmart & Kroger

How Clara Sieg Built Loonen Water Through Purity, Transparency & Retail Strategy

5 Biggest Mistakes Founders Make After Getting Into Retail (And How to Win on Shelf)

Rapid Retail Questions with Samantha Ong, Founder of Joeydolls

From Idea to Retail Shelves: How Samantha Ong Built Joeydolls with No Product Experience

5 Costly Mistakes That Are Blocking You From Getting In Front of Retail Buyers

3 Rapid Retail Questions with Marisa Sergi, CEO of L'uva Bella Wines

From Family Business to Retail Powerhouse: How Marisa Sergi Scaled L’uva Bella Wines

How to Follow Up With Retail Buyers After a Trade Show

Rapid Retail Questions with Jing Gao, Founder of Fly By Jing

How Jing Gao Built Fly By Jing From Supper Clubs to 12,000 Retail Stores

MINI DIVE TRADE SHOWS: She Didn’t Just Blend In at Cosmoprof...She Built Authority

MINI DIVE TRADE SHOWS: She Went to Expo West Without Product...and Landed Retail On the Spot

MINI DIVE TRADE SHOWS: How to Use Trade Shows to Get Into Retail (Even With a 10x10 Booth)

MINI DIVE TRADE SHOWS: She Almost Didn’t Submit… Then Won Most Innovative Product at a Major Trade Show

MINI DIVE TRADE SHOWS: She spent $20K on Her First Expo West Booth (Big Mistake?)

3 Rapid Retail Questions with Toni Covington, Co-Founder of Oktane Energy

How Toni Covington, Co-Founder of Oktane Energy, Broke Into C-Stores and Hospitals

3 Rapid Retail Questions with Julie Smolyansky, CEO of Lifeway Foods

How Lifeway Foods Went from Immigrant Startup to National Retail Staple with Julie Smolyansky

3 Rapid Retail Questions with Kim Brown, Founder & CEO of CocoXo

Pricing, Scaling & Trade Shows: Lessons from Kim Brown, Founder of CocoXo

Olivia Abrams Co-Founder of TiCK MiTT Talks Shark Tank

3 Rapid Retail Questions with Tina Chamoun, Founder of Terranean Herbs

From Law to Lebanese Flavors: How Founder Tina Chamoun Scaled Terranean Herbs in Retail

3 Rapid Retail Questions with Psyche Terry, Founder of Urban Hydration

Plant-Based Innovation, Retail Strategy & Impact: The Urban Hydration Story with Founder Psyche Terry

3 Rapid Retail Questions with Billie Asmus, Creator & Founder of The Repaint Tray

From DIY Frustration to Retail Disruption: How Billie Asmus Created The Repaint Tray by Solving One Small Problem

FOUNDER'S FLASHBACK: Candice Wu, Co-Founder of Wonder Monday

SHELF BITES: How De Soi Won Retail in a Brand-New Category (with Scout Brisson, CEO of De Soi)

SHELF BITES: How Jessica Taylor of Ezra Coffee Launched in H-E-B: The Real Strategy Behind Getting on Shelf

3 Rapid Retail Questions with Olivia Abrams, Co-Founder of TiCK MiTT

Olivia Abrams, Co-Founder of TiCK MiTT on Building a Brand, Shark Tank and Launching in Retail

3 Rapid Retail Questions with Rachel Kane, Co-Founder of SprinkleBites

The Co-Founder Behind SprinkleBites: Rachel Kane on Creating a New Category

The 5 P’s of Retail Success: How to Get Your Product Retail-Ready in 2026

5 Retail Metrics Every Founder Should Track (Even if you Hate Numbers)

3 Rapid Retail Questions with Maree Glading, Founder of evre. Skincare

How a Mom Turned a Skincare Gap Into a Shelf Worthy Brand: The Story of evre. with Founder Maree Glading

FOUNDER'S FLASHBACK: Aliett Buttelman, Co-Founder of Fazit Beauty

3 Rapid Retail Questions with Shizu Okusa, Founder & CEO of Apothekary

How Apothekary’s Shizu Okusa Blends Eastern Traditions with Modern Retail Success

Rapid Retail Questions with Lisa Curtis, Founder & CEO of Kuli Kuli Foods

Lessons from a Superfood Founder: Staying True in a Trend-Driven Market with Lisa Curtis, Founder & CEO of Kuli Kuli Foods

One Year of Shelf Talks Podcast! Reflecting on this Amazing Journey

3 Rapid Retail Questions with Denise Woodard, Founder and CEO of Partake Foods

Partake Foods Founder Denise Woodard on Raising $30M and Scaling Smart in Retail Stores

5 Competitive Shopping Tips That Can Make or Break Your Pitch

The Art of Continuity in Branding with Laura Viola Maccarone, Founder of Rizbee Studio

3 Rapid Retail Questions with Jessica Taylor, Founder of Ezra Coffee

Jessica Taylor on Blending Coffee, History, and Heritage with her Brand Ezra Coffee Co.

3 Rapid Retail Questions with Nina Lombardo and Anna Kotler, Co-Founders of O'ts Cookies

Nina Lombardo & Anna Kotler: Building O’ts Cookies Into a Shelf-Ready Brand

The Local Advantage: 10 Reasons Why Starting in Local Stores Builds Stronger Brands

10 Proven Ways to Get in Front of Retail Buyers (and Stay Top of Mind)

Pitch Perfect: 4 Keys to Winning over Retail Buyers

3 Rapid Retail Questions with Caroline McGinley, Founder of La Gringuita Cookies

Frozen Dough & Sharpie Labels: How Caroline McGinley Took her Brand La Gringuita to Whole Foods

FOUNDER'S FLASHBACK: Heather Sloan & Enwei Li, Founders of Heali Medical

FOUNDER'S FLASHBACK: Jamika Martin, Founder of Rosen Skincare

Rapid Retail Questions with Scout Brisson, CEO of De Soi

Scaling Smart: Product, Pricing & Pivoting with Scout Brisson CEO of De Soi

3 Rapid Retail Questions with Jess Berger, Founder of Bundle & Joy

Why Playing Small Doesn’t Serve You: Jess Berger on Betting Big in the Pet Industry with Bundle & Joy

3 Rapid Retail Questions with Val Emanuel, Co-Founder of Rif Care

How Val Emanuel Co-Founded RIF Care and Disrupted Period Care with Hemp

FOUNDER'S FLASHBACK: How Brianna Arps built Moodeaux, a Perfume Brand Taking Up Space and Worth on Shelf

3 Rapid Retail Questions with Maxi Heidenblut, Founder of Häppy Candy

From Pandemic Idea to Retail Success with Häppy Candy founder Maxi Heidenblut

3 Rapid Retail Questions with Taylor Walker, Co-Founder of Spritzal Cookies

How Taylor Walker, Co-Founder of Spritzal Cookies, Baked a Brand from Family Recipe to Retail Shelves

3 Rapid Retail Questions with Molly Blakeley, Founder of Molly Bz Gourmet Cookies

Cookies, Comebacks & Retail Wins with Molly Blakeley, Founder of Molly Bz Gourmet Cookies

FOUNDER'S FLASHBACK: Tania Sweis on Building a Clean Cookie Brand

FOUNDER'S FLASHBACK: Rachel Klein and the Wellness Journey Behind Revival Food Co

3 Rapid Retail Questions with Candice Wu, Co-Founder of Wonder Monday

Dessert Disruptor: Candice Wu’s Shelf‑Savvy Lessons with her Brand Wonder Monday

3 Rapid Retail Questions with Sarah Vilenskiy, Founder of Blossom Essentials

Shelf-Worthy Skincare: Sarah Vilenskiy’s Lessons in Launching and Scaling with Blossom Essentials

Press Worthy: Gloria Chou’s No-Fluff PR Tips for Founders

3 Rapid Retail Questions with Sarah McNamara & Rochelle Jacobs, Co-Founders of Naturally Serious Skincare

Clean Beauty with a Conscience: Sarah McNamara & Rochelle Jacobs Retail Journey with Naturally Serious Skincare

3 Rapid Retail Questions with Mika Shino, Founder of Issei Mochi Gummies

How Issei Mochi Gummies Found Its Sweet Spot in Retail with Founder Mika Shino

SHELF BITES: Navigating Trends and Inventory in a Social-First Market with Christina Kao, Co-Founder of Le Mini Macaron

3 Rapid Retail Questions with Mehek Khera, Founder of Niramaya Foods

Feeding Wellness: How Mehek Khera Built a Brand Rooted in Tradition, Successfully Landing on the Shelves of Sprouts & Albertsons

SHELF BITES: Producing Inventory at Scale While Balancing New SKUs in Retail with Brianna Arps, Founder of Moodeaux

3 Rapid Retail Questions with Brittany Lo, Founder of Beia

The Business of Beauty: Brittany Lo on Retail, Branding & Growth With her Premium Vegan Skincare Brand Beia

SHELF BITES: Stand Out & Sell - Differentiation & Consumer Education in Retail with Morgan Potts, Founder of Granarly

3 Rapid Retail Questions with Keta Burke-Williams, Founder of Ourside Perfume

Inside Ourside: The Fragrance Brand Redefining Luxury & Clean Beauty with Founder Keta Burke-Williams

SHELF BITES: Navigating the Ups and Downs of Launching in Major Retail with Rachel Klein, Founder of Revival Food Co

3 Rapid Retail Questions with Elina Wang, Co-Founder and CEO of ESW Beauty

How Elina Wang’s Life Pivot Led Her to Launch & Scale Her Beauty Brand ESW Beauty into Retail Stores

SHELF BITES: Finding People to Help Guide Your Retail Journey with Heather Sloan & Enwei Li, Founders of Heali

3 Rapid Retail Questions with Ardean Miller, Founder of Mah Melanin

The Power of Representation: Ardean Miller, Founder of Mah Melanin’s Impact on Gift Wrap in Retail Stores

SHELF BITES: Cracking the Ulta Playbook -Shelf Space, Brokers & Marketing Strategies with Jamika Martin, Founder of Rosen Skincare

3 Rapid Retail Questions with Jia Liao, Founder of Hotpot Queen

The Secret Spicy Sauce to Getting on Shelves with Hotpot Queen’s founder, Jia Liao

SHELF BITES: Winning Over Consumers, Getting Buyers to Say Yes, & Perfecting Your Product with Tania Sweis of Brune Kitchen

3 Rapid Retail Questions with Sonia Smith Kang, Founder of Mixed Up Clothing

Blending Cultures while Building a Brand: The Mixed Up Clothing Story with Founder Sonia Smith-Kang

SHELF BITES: The Realities of Raising Capital as a Female Founder with Rebecca Alvarez-Story, Founder of Bloomi

3 Rapid Retail Questions with Lori Peha Kezner, Co-Founder of Millie's Sipping Broth

Sip, Sell, Succeed: Lori Peha Kezner’s Path to Retail with Millie’s Sipping Broth

3 Rapid Retail Questions with Mabel Frias, Co-Founder of Luna Magic

Mabel Frias on Building Luna Magic with Intention, Heart & Strategy - Plus an Early Look at her Upcoming Fragrance Venture

3 Rapid Retail Questions with Katie Lefkowitz, Founder of Harken Sweets

Redefining Candy Aisles: How Katie Lefkowitz, Founder of Harken Sweets, positions her brand on shelf amongst Industry Titans

3 Rapid Retail Questions with Camille Bell, Co-Founder of Poundcake

The Beauty of Resilience: Camille Bell’s Road to Retail Success Landing her in over 600 Ulta stores

3 Rapid Retail Questions with Sarah Kaminski, Founder of Best Ever Granola

Community First: Sarah Kaminski on Leveraging Local Partnerships for Retail Success

3 Rapid Retail Questions with Aliett Buttelman, Co-Founder of Fazit Beauty

Aliett Buttelman’s Blueprint for Turning Viral Moments into Retail Success with Fazit Beauty

3 Rapid Retail Questions with Ashley Hunt-Poole, Founder of Mocktails for Mommy

Mix, Share, Succeed: Ashley Hunt-Poole’s Path from Mixing Mocktails on Social Media to her own brand Mocktails for Mommy on the shelves of Sam’s Club

3 Rapid Retail Questions with Heather Sloan & Enwei Li, Founders of Heali Medical

From Dragons' Den to Retail Shelves: The Heali Medical Journey with Founders Heather Sloan & Enwei Li

3 Rapid Retail Questions with Christina Kao, Co-Founder & Co-CEO of Le Mini Macaron

Building a Global Brand: How Christina Kao Co-Founder of Le Mini Macaron Revolutionized DIY Gel Manicures

3 Rapid Retail Questions with Alli Ball, Founder of Food Biz Wiz

Win on the Shelf: Food Biz Wiz founder Alli Ball’s Top 5 Moves to Maximize your Products Retail Store Sales

3 Rapid Retail Questions with Yelitsa Jean-Charles, Founder of Healthy Roots Dolls

Yelitsa Jean-Charles, Founder of Healthy Roots Dolls on Storytelling, Product Design, & Retail Success

3 Rapid Retail Questions with April Showers, Founder & CEO of Afro Unicorn

The Licensing Playbook: April Showers on Afro Unicorn's Retail Breakthrough

3 Rapid Retail Questions with Tania Sweis, Co-Founder and CEO of Brune Kitchen

Scaling Clean: Tania Sweis on Building a clean Cookie Brand and Embracing Unplanned Opportunities

Recap of the Amazing Female Founders Conversations and their Success Synergy

3 Rapid Retail Questions with Brianna Arps, Founder of Moodeaux

The Fragrance of Resilience: How Brianna Arps built Moodeaux, a perfume brand taking up space and worth on shelf

3 Rapid Retail Questions with Morgan Potts, Founder of Granarly

How a Dream One Night Changed Everything: Morgan Potts' Journey from Vision to Granarly on the Shelves of Whole Foods, Target, and Beyond

3 Rapid Retail Questions with Jamika Martin, Founder of Rosen Skincare

From Formulating in her Apartment to 700 Ulta Shelves - Jamika Martin’s Journey with Rosen Skincare

3 Rapid Retail Questions with Rachel Klein, Founder of Revival Food Co.

How a Personal Wellness Journey and Magical Delusion led Rachel Klein to start Revival Food Co.

3 Rapid Retail Questions with Rebecca Alvarez-Story, Founder of Bloomi

Empowering Intimacy: Building the brand Bloomi with founder Rebecca Alvarez-Story

Shelf Talks Trailer - Meet the Host