PodParley PodParley
Business of Story cover art

All Episodes

Business of Story — 41 episodes

#
Title
1

#563: The Mistakes and Miracles of the Lovesac Brand Story, with Shawn Nelson

2

#562. How to Understand the Narrative Behind Your Numbers for Growth, With Nick Jain

3

#561: Why Storytelling Is the One Skill AI Can Never Replace, with Joe Lazer

4

#560: The Story You're Afraid to Tell is the One That Changes Everything, with Rachel McCord

5

#559: Why Tone is the Missing Link in Brand Storytelling Success, with Charly Tate

6

#558: Unlocking Message Market Match: The Secret to Predictable Profits, With Charles Gaudet

7

#557: How to Be Heard: Turning Audience Pain into Business Impact, with Dan Manning

8

#556: From Clicks to Conversions: Fixing Your Post-Click Story, with Shamir Duverseau

9

#555: Which Story Should You Tell and to Whom, With Lee Schneider

10

#554: How Great Brand Storytelling Helps You Recruit Rockstars, With Jeff Hyman

11

#553: How to Turn AI Into Artful Intelligence That Inspires Your Brand Storytelling, With Jen Perry

12

#552: How Stories Are Alive And Energize Your Brand, With Christopher Vogler

13

#551: Why Building Your Audience Now is the Only Moat Against AI, With Joe Pulizzi

14

#550: How to Use The Hero's Journey in Business and in Life, With John Bucher

15

549: Don't Market More, Matter More: Why Resonance Beats Reach, With Jay Acunzo

16

#548: Bringing Stories of Wisdom Back From Beyond the Grave, With Miles Spencer

17

#547: From Burnout to Breakthrough: How Taking Time Off Accelerates Growth, with Michael Walsh

18

#546: Pretotyping: How to Build the Right 'It' Before You Build it Right, With Alberto Savoia

19

#545: How Curiosity and Stories Rescue Your Corporate Training, With Damon Lembi

20

#544: The REST Method: How to Turn Hostage-Taking Stories Into Leadership Gold with Julie Lancaster

21

#543: From Adversary to Advocate: How Auditors Use Story to Build Trust Instead with Shagen Ganason

22

#542: Why AI Makes Your Agency More Valuable, Not Cheaper with Drew McLellan

23

#541: How CMOs Turn AI Marketing Chaos into Credible Brand Storytelling With Joeri Billast

24

#540: From Money Horror Stories to Financial Happiness: Rewrite Your Financial Narrative with Jason Leong

25

#539: How to Turn Boring Presentations Into Brilliant Performances With Femi Oke

26

#538: Curious How AI Changes Your Customers? Mark Schaefer Has Some Answers.

27

#536: How Hollywood's 27 Genres Transform Unknown Brands into Blockbusters with Greg Logan

28

#536: Audience-First Brand Storytelling: The Strategy Driving Amazon and Lululemon's Shows with Jen Moss

29

#535: Your Business Story Changes When AI Does the Work: Automation Secrets with Alane Boyd

30

#534: From Expert to Authority: The 3-Story Secret With Kyle Gray

31

#533: Why Random Acts of AI Are Killing Your Sales With Alice Heiman

32

#531: How to Position Your Brand Against a Clear-Cut Enemy With Laura Ries

33

#531: How to Break Free From Broken Marketing Models With Sara Nay

34

#530: Why Close-ups of Your Customers Create the Most Powerful Stories With Nick Francis

35

#529: How EI + AI = ROI, Your Return on Intelligence With Dr. Robin Hills

36

#528: 10 Essential Story Elements of Vibe Branding That Make Your Brand Narrative Enthralling

37

#527: The Five Revolutionary Principles of Vibe Branding With Sean Schroeder & Park Howell

38

#526: The Generosity-Driven Storytelling Strategy for Small Business Growth With John Whitt

39

#525: From Newsroom to Boardroom: AI in Storytelling With Pete Pachal

40

#522: How AI is a Storytelling Collaborator, not a Competitor, With Hamlet Azarian

41

#523: Growing Revenue and Retention for Your SaaS Brand with Dan Balcauski