All Episodes
Content Sells: Attract, Convert & Keep Your Ideal Clients with Content Marketing That Works — 281 episodes
277 - The Last One - Goodbye To Content Sells!
276 - Transforming Objections Into Benefits: How to Turn Hesitation Into a YES
275 - The Social Proof System: How to Capture, Create & Publish Proof That Sells Your Offers (Big or Small)
274 – Ad Expert Shares What's New With Facebook and Instagram – with Stacey Hughes
273 - How to Grow Your Podcast With Award-Winning Producer & Broadcaster Gab Burke
272 - How to Build a Repeatable Process for Making High-Converting Offers (Part 2)
271 - Grow Your Business With Stories That Sell with Kendall Cherry
270 - How to Build a Repeatable Process for Making High-Converting Offers
269 - Stop Quitting Too Soon: How to Get Results From the Strategy You Already Have
268 - Making The Most of Big Changes: How To Turn Shifts & Trends Into Sales
267 - How to Use Custom GPTs to Save Time, Create Better Content, and Sound More Like You - With Tina Tower
266 - How to Say the Thing You've Been Afraid to Say in Your Marketing (And Why It Changes Everything)
265 - Are You Attracting the Right Leads? (And What To Do If You're Not)
264 - The Content CEO: How to Shift From Doing It All to Leading a Marketing Machine
263 - Mini But Mighty: Small-Scale Strategic Alliance Strategies To Grow Your Business
262 - The Content Marketing Tools We're Loving in 2025
261 - 6 Ways AI is Saving Us Time With Our Content
260 - 6 Smart Questions - How to Know if You're Ready to Add a More Expensive Product or Service
259 - How to Use Bonuses to Overcome Buyer Objections & Make More Sales
258 - From Free to Paid: How To Seamlessly Convert Leads to Buyers
257 - How to Get FREE Leads & Buyers on Instagram with Nicole Burke
256 - How to Charge More (and Stop Underpricing & Overdelivering) with Dr Claire Zammit
255 - Marketing Case Study - Creating a High-Converting Offer
254 - NEW & UPDATED! How to Craft an Offer that Sells
253 – Best Books for Content Marketers – 2025 Edition
252 - Winning Proposals - How to Get More Clients To Say Yes More Often - Part 2
251 - Winning Proposals - How to Get More Clients To Say Yes More Often - Part 1
250 – 5 Fast & Free Ways to Create Community in Your Marketing (and Why that Gets You More Sales)
249 - The Smart Way to Plan Out Your Social Media
248 - Why You Need to Plan Next Year NOW!
247 - Plan Your Next Launch Like a Pro
246- 5 Numbers to Track For Sales Funnel Success
245 - 4 Must-Have Marketing Systems
244 - Attracting High Paying Clients & Growing a Successful Coaching Business with Melinda Cohan
243 - How to Be Famous - Using Free Publicity to Grow Your Business with Amanda Farmer
242 – How to Find Your Core Message & Purpose with Erin Weed
241 – The Power of "Plain Language" With Susan Bell
240 - 8 Website Mistakes That Cost You Sales
239 – Why Your Promotional Emails Aren't Working and What to Do About It – with Kathy Farah
238 - 5 Ways a Virtual Assistant Can Help You Do Better Content Marketing
237 - How & When to Hire a Copywriter with Belinda Weaver
236 - How To Make a Quiz That Generates Leads & Gets Sales For You
235 - The Content Marketing Tools We're Loving in 2024
234 - How to Determine the Right Ad Budget When Getting Started With Paid Traffic with Stacey Hughes
233 – How Your Business Model Impacts Your Marketing and the Money You Make
232 - How to Monetise Your Podcast Even if You Don't Have a Huge Audience - with Omar Zenhom
231 - Navigating The Biggest Change in 20 Years with Cheryl Rerick
230 - The 3-Word Mantra For Marketing Breakthroughs
229 - Own Your Niche
228 - When and How To Offer a VIP Ticket Option for Your Online Course, Challenge or Program
227 - Content Marketing: Is 10X Easier than 2X?
226 - Best Books for Content Marketers – 2024 Edition
225 - How We Produce This Podcast
224 - Exploding Mountains! (When To Stop Offering a Product or Service)
223 - Going from Reactive to Proactive Marketing
222 - The Power of an MVP
221 - 3 Easy Marketing Systems That Can Save You HOURS Every Week!
220 - Repurposing: Strategies for Sustainable Content Marketing
219 - How To Get More Referrals
218 - Imperfection is Beautiful: Our Top 6 Tips For Overcoming Perfectionism
217 – Grow Your Audience & Boost Your Authority By Publishing a Report
216 – Easy Steps for Optimising Your Online Sales Process
215 - Unlocking the Benefits of Low-Cost Workshops
214 - The Hybrid Expert Revolution - With Ryan Levesque
213 - The 11 Content Marketing Tools We're Loving in 2023
212 - Your Content Marketing Questions Answered
211 - Boosting High-Ticket Sales With Application Calls
210 - Retention Strategies for Membership & Recurring Revenue Businesses
209 - How to Convert Survey Responses into Copy That Attracts & Converts Your Ideal Customers
208 - The "Money Part" of Marketing - Mindset, Pricing and Investing For Business Growth
207 - How AI Is Changing The Marketing Game for Small Business Owners
206 - The 16 Essential Elements of a High-Converting Sales Page
205 - How "Owning More Space" Helps You Reach More People With Your Content Marketing
204 - The Perils of Overthinking and Underdoing
203 - 12 Questions to Ask BEFORE You Rebrand Anything!
202 - The "Features" Trap – Why You Need to Focus on Benefits vs Features to Make More Sales!
201 - Best Books For Content Marketers – 2023 Edition
200 - Celebrating 200 Episodes! Your Favourite Episodes and Special Guests
199 - Creating a Runway: How to Pave The Way for the Sale & Get MORE Results for LESS Cost!
198 - 5 Easy Ways to Use Case Studies to Tell Customer Stories
197 - How Video Storytelling Grew My eCommerce Sales - with Skye Anderton
196 - Campaign Thinking Vs Ad Hoc Marketing
195 - Stacking Momentum with Your Annual Marketing Plan
194 - How to Use Competitions to Grow Your Email List, Get More Referrals & Create More Customer Success
193 - Facebook Groups - The Essential Systems and Processes for Success
192 - The 5 Essential Content Strategies For Building Your Profile
191 - "Staying in Your Lane" - How To Avoid Distractions and Accelerate Your Marketing Results
190 - Chill and Prosper: Make Your Marketing "Effort-Less" with Denise Duffield-Thomas
189 - How She Went From 1000 to 500,000 Site Visits a Month! With Lorraine Dallmeier
188 - How To Brief a Graphic Designer
187 - 5 Content Marketing Tasks to Outsource Today!
186 - How to Get More Sales From Your Existing Social Media Followers
185 - 6 Content Marketing Tools We're Loving in 2022
184 - How to Raise Your Prices - 5 Strategies For Making More Money (Without Losing Customers)
183 - Why You DON'T Need To Change Your Marketing (The Benefits of "Project Broken Record")
182 - How to Shift From Working With Individuals to Working With Groups
181 - 3 "Get Specific" Marketing Strategies That Can Change Your Results Overnight
180 - Copywriting Tips To Get More Clients & Strategic Alliances - With Bernadette Schwerdt
179 - Why Your Marketing Needs to be More "BOOFY"
178 - How to Get FREE Leads With a Self-Liquidating Offer with Brandi Mowles
177 - 7 Most Common Newsletter Mistakes (and How to Fix Them)
176 - How To Successfully Launch Anything - with Jeff Walker
175 - Best Books For Content Marketers – 2022 Edition
174 - How to Create Time For Big Ideas That Grow Your Business
173 - The Cost of "New" Vs Rinse & Repeat
172 - The Simple Way to Sell Out Your High Ticket Offer in Days
171 - Take Your Offline Business Online with These 5 Content Strategies
170 - Repurposing Your Content & Making More With Less - with Ruth Buczynski
169 - How to Increase Demand by Using a Waitlist
168 - How to Use Social Proof to Increase Sales
167 - The One Thing WE Do Every Year To Grow Our Business
166 - Why a Clear Vision Is Important to Your Content Marketing
165 - How To Create a Hot Hook and Topic for Your Next Online Challenge
164 - Tips for Great Slide Presentations
163 - The NEW High-Converting Alternative to Online Courses with Will Hamilton
162 - 3 Content Brainstorming Ideas That Will Give You All The Content You Need for a YEAR!
161 - How To Make Money With Your Online Course (Even If You Are In a "Weird" Niche") with Artist, Bonnie Christine
160 - Why Being Opportunistic is Costing You Opportunities
159 – Clubhouse: Grow Your Community and Influence – with Shana Bresnahan
158 - 3 Steps to Creating Effective Course, Training & Event Content
157 - Lessons in Overdelivering from a Direct Marketing Legend
156 - How to Optimise Your Marketing Funnel
155 - Risk Forward: How To Unlock Your Hidden Genius with Victoria Labalme
154 - #1 Lead Magnet Mistake
153 - Why and How To Demonstrate Your Product or Service
152 - How To Get People From Your FREE Facebook Group To Your Paid Offer
151 - How To Get More Interaction & Energy Happening at Your Next Virtual Event
150 - Best Books For Content Marketers - 2021 Edition
149 - 9 Content Marketing Tips from our Masterminders - 2021 Edition
148 - Go Slow to Go Fast
147 - 3 Ways To Launch Your Online Course
146 - The Power of a Niche with Shelley Brander
145 - Toot Your Own Horn, Dammit!
144 - The Pathway to a 6-Figure Business - with Shaa Wasmund
143 - Why a "Boring" Content Strategy is a Great Content Strategy
142 - Adding Digital Magazine To Your Content Strategy - With Dale Beaumont
141 - Communicate Don't Isolate - Your Content Strategy in Tough Times
140 - Online Courses as Experiences with Marisa Murgatroyd
139 - How to Create Profitable Online Courses
138 - PR: How to Tap Into a Journalist's Curiosity - with Monica Rosenfeld
137 - Pivoting From a Live Event to a Virtual Event
136 - How To Beat "Content Stress" By Changing This ONE Habit
135 - The Power of PR: How to Position Yourself As An Expert – with guest Candice Meisels
134 - How To Use Bonuses To Get More Sales (Even From Your "Fence - Sitters")
133 - How To Use Photography to Advance Your Personal Brand With Jamie Swanson
132 - How To Create "Content Momentum" That Leads To Sales
131 - Evergreen Webinars - Content That Works For You
130 - 3 Ways to Stay Motivated When It Comes to Creating Content
129 - Using Customer Journey to Organise and Inspire Your Content
128 - Overcoming Buying Objections With Bari Baumgardner
127 - How to Use Content To Grow Your eCommerce Business
126 - Hooks: Why You Need Them In Your Content and How To Create a GOOD One!
125 - How she's getting 66% engagement in her FB Group! with Fiona Keary
124 - How she got 23% conversion into her Membership with Amanda Farmer
123 - 2019 Books For Content Marketers - Our Top Picks
122 - What's Working Right Now - 6 Hot Tips From Successful Women Marketers
121 - Content Lessons We Learned From Lady Gaga
120 - Content Sells Lessons We Used To Sell Our High End Retreat
119 - Communicating Your Value Through Your Content
118 - How to Encourage Comments and Interactions During a Live Online Training
117 - Content Marketing Getting Unstuck Hacks
116 - Using Amazon to Reach New Customers with Dylan Frost
115 - 3 Vital Pieces of New Customer Content
114 - How To Stop Writing So Apologetically and Start Selling More!
113 - How to Host a Guest Panel
112 - How to Create Your First Online Challenge
111 - The Wealth Chef - Build Your Personal Brand with Ann Wilson
110 - Villains, Superpowers and Designing a Successful Content Strategy with Melinda Cohen
109 - How to Create Your First Online Challenge
108 - How to Start a Successful Podcast (Part 2)
107 - How to Start a Successful Podcast (Part 1)
106 - 3 Ways To Increase Your Email Marketing Impact (Part 3: Grow List Engagement)
105 - 3 Ways To Increase Your Email Marketing Impact (Part 2: Grow Quality of List)
104 - 3 Ways To Increase Your Email Marketing Impact (Part 1: Grow Size of List)
103 - How To Host A Successful Online Summit
102 - Instagram! Grow Your Audience (and Your Buyers!) with Tracy Harris
101 - 3 Simple Ways to Use Surveys as Content
100 - Yahoo 100 Episodes. Let's Celebrate!
99 - How To Grow a 7-Figure Business in a Tiny Niche with Clint Salter
98 - How To Boost Your Authority and Profile By Entering Awards
97 - Stand Out: How to Find the Courage to be Seen and Heard
96 - How To Use a Book To Build Your Business with Natalie Sisson
95 - Livecasts — How We're Using Them To Convert Leads Into Customers
94 - How a Mastermind Can Grow Your Business
93 - 5 Pro Tips for Choosing Video Backgrounds
92 - Ways To Use Coupons and Discounts to Woo Your Customers
91 - 7 Ways To Make the "Invisible" Visible in Your Marketing Offers
90 - Using a Connection Statement to Get New Clients
89 - Strategic Alliances - How To Use Them To Grow Your Business
88 - The Rule of One -How To Get More Focused Results With Your Content Marketing
87 - How To Make Your Offer Irresistible with Michael Maidens
86 - How to Market a High End Retreat
85 - 3 Lead Magnets You Can Create in Under 3 Hours
84 - Facebook Group Engagement with Kate Toon
83 - The Stories You Must Tell to Build An Epic Business with Valerie Khoo
82 - 3 Profitable Pricing Strategies For Small Business Owners
81 - How To Write a Call To Action - From Buttons To Blogs With Joanna Wiebe
80 - 5 Ways To Build a Stronger Connection With Your Customers
79 - Understanding The Influencer Code - How to Become The Leading Authority in Your Space with Julie Masters
78 - 3 Steps To Finally Getting ANY Big Content Project DONE!
77 – Secrets to Creating Engaged Online Communities with Susan Garrett
76 – How To Reassure People After They Optin or Buy From You
75 – Work Less Make More, with James Schramko
74 – How To Use Facebook LIVE to Grow a Following
73 - How We Got Started With Facebook LIVE
72 – 5 Most Popular Episodes of 2017
71 – How To Be An Amazing Interviewer
70 – Highlights from ASKLIVE! Event With Ryan Levesque
69 - Why You Need to Find Your Niche
68 - Four Books We've Read & Loved That Will Help You With Your Content Marketing
67 - Client Avatar Interviews - Why You Need Them & How To Do Them
66 – Turning Content Into Sales With The Problem/Solution Dance
65 - How to Create Great Models
64 – How To Succeed With Email Marketing
63 - 5 Ways To Promote Your Content (that won't break the bank)
62 - How I Grew An Audience of 70,000 Raving Fans - with Amber Renae
61 - Overcoming The Resistance - How To Have a Content Marketing Breakthrough
60 - How to Grow A Big Business in a Small Niche with John Gallagher
59 – How To Reach Out To Your Audience After Losing Touch
58 – Creating Content for Different Learning Styles
57 - How To Use "Seeding" To Move People Forward With Your Content
56 - Webinars That Sell
55 - [REPOST] How To Use a Book To Grow Your Brand, Your Profits & Your Profile with Linda Diggle
54 - Pain and Pleasure - Is There Enough of it in Your Content?
53 – 5 Ideas for Adding Compelling Social Proof to Your Content (and Why You Need It!)
52 – 8 Types of Subject Lines that will Get Your Emails Opened
51- Easy Ways to Outsource Your Content Marketing
50 - How Many Avatars Do You Need?
49 – Creating Your Customer Experience By Design Not By Default (with Jason Friedman)
48 - How To Turn Your Communication Into a Memorable Work of Art with Victoria Labalme
47 - How To Use Power Words To Instantly Attract Attention and Ignite Sales
46 - Are Email Newsletters Still Worth Doing?
45 - Content Marketing Trends for 2017 (with Joe Pulizzi)
44 - Reducing Cart Abandonment With Smart Content
43 - Woops... I lost my mojo! How To Find Your Voice and Get More Confident With Your Content Creation
42 - Creating Content That Keeps Your Customers Coming Back, with Stu McLaren
41 - How to use Micro-Commitments to Create More Compelling Content
40 - How to Get Your Error 404 Page Working for You
39 - How To Write Like a Natural, Even If You're Not a Natural Writer with Sonia Simone
38 - 10 Low-Cost Ways to Grow Your Email List
37 - What's In A Name? How We Name Things.
36 - Your Voice As Content - How To Speak Confidently & Persuasively - with Juliet Jordan
35 - The UnSelling Secret - How To Get Your Content To Do The Selling For You
34 – Content Plan - The Can't-Get-It-Wrong Content Marketing Strategy
33 – How to Recycle & Re-Purpose Your Content
32 - 9 Ways To Segment Your Email List For Better Results
31 - How to Use Surveys to Discover Exactly What Your Customers Want, and How to Give it to Them
30 - How To Create a Landing Page That Converts - Part 2
29 - How To Create a Landing Page That Converts - Part 1
28 - Blog Posts That Sell
27 - Videos That Sell
BONUS: Content Sells - Join Us For The Next Step
26 - 5 reasons to add webinars to your content marketing strategy
25 - Is SEO Still Relevant When Creating Content?
24 - 4 Email Marketing Trends That Will Help You Get More Results
23 - How To Craft an Offer That Sells
22 - How To Use Guarantees and Risk Reversal In Your Content To Get More Sales
This week's episode
21 - How to Boost Engagement with User-Generated Content
20 - How To Get Awesome Client Stories, Case Studies & Testimonials
19 - Design Insights from a Successful Web Designer
18 - Not Your Usual Content Ideas (Part 2)
17 - Not Your Usual Content Ideas (Part 1)
Holiday Episode
16 - What You Need To Know BEFORE Driving Traffic To Your Offers
15 - How To Create Great Content Without Burning Out
14 - Content Sells Q&A
13 - Call To Action - Mistakes and Must Haves
12 - Why a Manifesto is Good for Business
11 - The Step 2 Secret
10 - How to Create an Effective eBook
09 - 5 Specific Lead Magnets that Get Results
08 - How To Create A New Client Nurture Email Campaign
07 - Common Email Marketing Mistakes - And How to Avoid Them
06 – Strategies For Creating Email Campaigns that Sell, Without Being Salesy
05 - Getting Customers to the Top of Your Mountain
04 - Finding Your Marketing Mountain
03 - Getting Your Ideas out of Your Head
02 - Your Ideal Client
01- The Content Marketing Universe
00 - Content Sells Intro