All Episodes
TECHtonic: Trends in Technology and Services — 132 episodes
129. The AI Bill Is Coming Due: Making Enterprise AI Profitable
128. SIGNAL Over Noise: AI, Convergence, and the End of Siloed Service
127. Your Customers Have Been Telling a Story. AI Can Finally Read It.
126. Live from the 2026 TSIA Board Summit: Executive Leaders Debate the Future of Services
125. Outsourcing Impact: A New Playbook for Customer Success Leaders
124. Science Meets Strategy: Inside Agilent’s Growth Engine
123. How to Beat Bigger Competitors (Without Bigger Teams)
122. Staying Strategic in an AI-Driven Marketing World
121. Moving Beyond AI Experiments to Real Business Value
120. AI vs. Renewal vs. Churn: Who Wins in 2026?
119. How Leaders Turn AI Into Compounding Business Value
118. Are Micro Verticals the Key to AI Profitability?
117. The AI Economics™ Experts React to What Enterprise Tech Isn’t Saying Out Loud
116. The AI Last Mile: How AptEdge Is Redefining Enterprise Support
115. Accomplishing Field Service Excellence with Trust, Transparency, and Delivery
114. When AI Becomes the Strategy, Not the Tool
113. What AI-Native Startups Teach Us About Enterprise Evolution
112. Modern Support at Scale
111. AI, Customer Success, and the Blurring Lines of Services
110. Rewriting the Rules of Work with Workday AI
109. The Future Belongs to Adaptive Expertise
108. Boring AI That Wins Big in the XaaS World
107. AI Isn’t Just a Feature It’s a Go-to-Market Strategy
106. No Seats Just Value as Docusign Redefines Customer Success
105. End of the Gut: AI Is the New Sales Instinct
104. The Future of the Office is Intentional
103. No Hype Just Stategy Real Lessons From Deploying AI in the Enterprise
102. Quoting the Future: AI, CPQ, and the PS Profit Revolution
101. TSIA World INTERACT - Four Forces Changing Tech Business Models
100. Highlights From the Best of TECHtonic
99. From Cost Center to Value Driver: The New ES Reality
98. IBM & AI: Redesigning Support for the Future
97. The Power of Ambient AI in Customer Support
96. The AI-Powered Future of B2B Marketing
95. AI-Driven Sales and Professional Services: Insights from ZoomInfo
94. Building a Business in a Competitive Market – Lessons from Specialty Coffee
93. How the Future of Competitive Analysis is Redefining Sales Strategy
92. Navigating the Next Phase of Your Tech Career
91. The Future of Field Services: Harnessing AI for Precision and Productivity
90. Excellence in AI: How Small Victories Drive Major Success
89. Achieve Faster Deal Velocity Through Maximized Pricing Profitability
88. AI and Revenue Generation - Transformative Use Cases for Tech Companies
87. How to Navigate The Future of B2B Software Pricing
86. Rapid AI-Powered Revenue Excellence
85. The Metrics That Matter: How AI Is Reshaping Sales in Tech
84. Applying the AI First Mentality to Revenue Generation
83. The Hard Truth About Mastering Change Management
82. Practical Ways to Unlock Revenue Growth with AI
TSIA Takes: Gainsight on How to Redefine Customer Success
81. Connecting the Dots: How Technology Providers Prove Their Business Value
TSIA Takes: Salesforce and the Customer Success + Support Services Experiment
80. Infor’s Guide to Future-Proofing Your Customer Success
79. Transformation and Innovation with Maptek's CEO
78. Unleashing the Power of AI in Educational Content Creation
77. Executive Panel: Deploying AI to Optimize Customer Outcomes and Financial Results
76. Scaling Customer Success with AI: A Deep Dive with Microsoft
75. Informatica’s Digital First Customer Experience
74. Crossing the Rubicon of Infrastructure Profitability
73. The Art of Using AI to Build a Seamless Customer Experience with Dell
72. AI Sizzle vs AI Substance
71. Don’t Blink! Cisco on As-A-Service and AI
70. The State of Customer Success 2024 - A Fight for Survival
69. Change Management: The Key to AI Success
68. How to Go From Base Camper to Mountaineer?
67. Channel Partners and Technology Providers: A Team Sport Therapy Session
66. Redefining Customer Success with Salesforce and TSIA
65. The Differentiator Between Good and Great
64. The Intricacies of Digital Transformation with Deloitte
*Bonus Episode* AI Capabilities Integrations: Stay Ahead of the Curve
63. What Have We Learned?
62. Risk, Cash Flow, and Financial Health in SaaS: The Financial Advisor Interview
61. The Evolution of Customer Success and Renewals at HP Inc.
60. Moment of Truth: Talking Customer Success with an Executive and Investor
59. Microsoft on Customer Success Today
58. How Culture Drives Results: Insights from a Culture Scientist
57. Looking to the Future: Professional Services at Salesforce
56. Profitability: Thoughts from a SaaS CEO
55. Insight from Dell: What Managed Services Means Today
54. A Win for Everybody: Talking Customer Success with Ernst & Young
53. Cognite’s Chief Product Officer on Nuance, Innovation, and Product
52. The Opportunities and Threats of AI for B2B Customers in 2023
51. XaaS at SimCorp: Selling Outcomes and Cost-Efficiently Growing Revenue
50. Customer Success: Meh-ga Insights from Gainsight
49. Data-Driven Everything: A Conversation with John Deere
48. Scaling Customer Success with RingCentral’s Resident Expert
47. Still a $21-Billion Dollar Industry? Face-to-Face Events in 2023
46. Making Renewals Easier: A Conversation with Blackline
45. The Science of Selling: A Chief Revenue Officer’s Perspective
44. Tactical Approaches to As-a-Service: A Conversation with IBM
43. Being a SaaS CEO in 2023
42. Customer Success–Product Management Handshake: A Conversation with Cisco
41. The Chief Customer Officer: Championing the Customer Experience
40. Customer-Centric: What Does It Really Mean?
39. Reborn into the Cloud
38. Researcher Hot Takes
37. Why a Chief Revenue Officer is Indispensable
36. Strategic Moves to Grow Subscription Business
35. The Missing Pieces of Your B2B Customer Experience
34. The Uncomplicated Answer to Your Digital Customer Experience Transformation
33. The Tale of Two Grizzled Veterans of the Tech Industry
32. Hug the Bear
31. The Reality of Being an Effective Technology Leader - Take a Step
30. Across the Board: a Tech Leader’s Experience
29. A Profitable Vision: Pursuing Digital Transformation
28. Digital Hesitation: Is it Killing your Company?
27. Products that Climb the Value Ladder
26. Compelling Digital Content and the Future of Customer Education
25. Healthcare vs. Technology Industry: Spot the Difference
24. CDW: On Becoming THE End-to-End Technology Solution Provider
23. X-as-a-Service: Everything You Need to Know to Start the Journey
22. Ethical Dilemmas in Customer Success
21. The Spiral Career Growth Blueprint
20. How to Use the Customer Experience to Drive Digital Transformation
19. Customer-Led Growth
18. Impacting the Customer Experience Through Data Analytics
17. How the Value Propositions of Technology Products are Changing
16. What Customers Really Want
15. Services Portfolio Offers
14. Scale Your Customer Success Organization for the Future
13. Zone to Win
12. The Hybrid Workforce
11. Women in Tech: A Book for Guys
10. The Case for Transformation
9. Role of the Channel with XaaS Offers
8. The Role of Sales in XaaS Transformation
7. Product Led Growth
6. Adoption Aptitude
5. Analytics Driven Insights
4. Signal Liquidity
3. Robust XaaS Revenues
2. Low Friction Land
1. Overview: The Haves and Have Nots