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All Episodes

Deconstructing Data — 185 episodes

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Title
1

Data Privacy and Compliance in Modern Marketing

2

AI in Marketing and Lessons for Founders

3

AI Trends, Knowledge Graphs, and Startup Data

4

Data, AI, and the Future of Creative Advertising

5

Scaling Creative Agencies with Profit-Focused Models

6

Data Foundations and Hybrid Teams in Modern Marketing

7

Preparing Enterprise Data for Reliable AI Systems

8

Predictable Innovation Through Smarter Consumer Data

9

How Data and Delivery Are Reshaping Retail

10

Preparing Enterprise Data for the AI Era

11

Driving Product Success with Unified Data Systems

12

Super Bowl Advertising Through the Lens of Data

13

The Data Lies You’re Living and the AI Secrets That Will Blow Them Up

14

AI in the Classroom: Preparing Students for the Future of Work

15

Mastering Marketing Analytics Across Social, Search, and Web

16

Rethinking Paid Media for Smarter Buying

17

How to Prepare Business Data for Automation and Smarter Decisions

18

From Startup to Scale: Smarter Marketing, Fewer Founder Mistakes

19

Full-Funnel Growth: Smarter Attribution and Revenue Optimization

20

From Data to Impact: Driving Behavior, Insights & Personalization

21

Why First-Party Data Beats Silos and Drives Actionable Marketing

22

Smarter Marketing With AI, Insights, and Data Targeting

23

Turning Data Into Stories: Insights, Impact & Tech

24

From Cookies to Consent: Reclaiming Data Power in the New Marketing Economy

25

First-Party Data Power: AI, Personalization, and Event Marketing’s Future

26

From Chaos to Clarity: Mastering Marketing Data in 2025

27

AI Agents Supply Chain and the Future of Retail Logistics

28

Data to Dollars: Fueling AI and Marketing Success

29

The True Cost of Dirty Data in AI, How Bad Data Undermines Business Success

30

AI-Driven Growth: Restructuring, Strategy, and Scale

31

From Clicks to Connections: Data Matching and Scalable Infrastructure

32

Inside the Stacks: How Shopify Brands Enrich Data for Bigger Profits

33

From Conversations to Conversions With Ai

34

Why First-Party Data Is Your Career's Secret Weapon in Marketing

35

Unlocking Local Intelligence: AI Strategies for Hyperlocal Marketing

36

Data and AI Marketing: Empowering Ownership, Transparency, and Innovation

37

AI in Email Marketing: How to Build Better Email Lists and Boost ROI

38

From Leads to Leases: Demand-Side Real Estate Data

39

Authentic Trust in Partner Marketing (Affiliate & Creator Marketing)

40

What’s Next in AI: Beyond Generative and Hype

41

Beyond the Click: Transforming Advertising with Data Mastery

42

Beneath the Iceberg: Smarter Data, Better Marketing Decisions

43

Smarter Data Assets: From Creation to Customization

44

AI-Powered Consumer Insights: Innovation, Ethics, and Impact

45

Strategies Brands Are Using To Attract Customers

46

Revolutionizing Advertising: AI & First-Party Data in a Privacy-First World

47

Turning Data Into Business Impact with Robin Patra, Director of Data, Analytics & AI at ARCO Construction

48

Better Data, Smarter Marketing & Stronger Security with Bill Bruno

49

Matt Spiegel, EVP TruAudience at TransUnion | Data, AI & Identity

50

The AI Super Connector: How Boardy.ai is Changing the Future of Networking

51

The State of AI & Breaking Data Silos with Sav Khetan

52

Humanizing Data: Cyberpsychology and the Future of Martech Innovation

53

AI, Enterprise Transformation & the Future of Intelligent System

54

AI, Growth Ops, and Rethinking Sales Strategies with Kris Rudeegraap, Co-CEO of Sendoso

55

How Data is Keeping TV King | Deconstructing Data with Justin Rosen

56

Transforming Customer Engagement Through Personalization

57

Mastering Data and AI: Insights, Flow, and Execution with John Telford

58

Leveraging Data for Effective Ad Campaigns with Charles Lai, Director of Analytics at Exverus Media.

59

Uncovering Gold within Dealership Data with Todd Smith, CEO of QoreAI

60

Why Data Enrichment and Identity Resolution Drive Marketing Success with Alexandra Theriault of Lotame

61

Maximizing Location-Based Advertising Success with Ezra Doty, CEO of Quorum

62

Data Driven Decisions with David Boice, CEO and Co-Founder of Team Velocity.

63

AI, Data Quality, and Consumer Perspectives with Stephen Zisk of Redpoint Global

64

Dial Smarter: Strategic Metrics & Analytics for Reliable Telephony Results with Chris Sorensen⁠, CEO of ⁠PhoneBurner⁠.

65

Marketing Impact: Attribution, Web Traffic and Conversions and Contact Saturation with Daniel Cmejla

66

Outsourcing as a Strategic Tool to Optimize and Scale with Craig Crisler, CEO of SupportNinja!

67

Brand Level Storytelling Founded in Data Insights Kaitlin Pike, VP of Corporate Marketing at Sigma Computing

68

How to Make Data-Driven Marketing Decisions with Lindsey Carnett, CEO and President of Marketing Maven

69

Keep a Grip on AI: Do You Really Need It? Exploring Data & AI Culture with Nash Bober Head of Analytics, AI, & Data Advisory at BJSS

70

How to Unify Your Data and Marketing Team to Maximize Revenue and Grow Faster with Chris Sell, Co-Founder of GrowthLoop

71

Make Your Marketing Dollars Go Farther with Real Data with Amanda Sherry, Director of Marketing at Western Computer.

72

Solving the Data Trust Crisis: Insights to Improve Data Quality with Kamal Maheshwari , Co-Founder of Decube.

73

Podcasting Growth Strategies: Expansion, AI and Profit with Jeremy Ryan Slate, CEO of Command Your Brand

74

Data Revolution: Leading with Analytics and Winning from Day One with Collin Graves, CEO of North Labs

75

Title: Make Your Marketing Dollars Go Farther with Real Data with Bob Audet, Partner at Guidehouse

76

Raw to Refined Data: Insights, Benefits, and Future Trends of Enrichment with Aaron Dix, Founder & CEO of BettrData

77

Data Integrations: Marketing, Models and CRM Campaigns with Taylor Gobar a User Privacy Advocate and Mobile Marketing Growth Leader

78

Decoding Your Marketplace: Unveiling the DNA of Your Industry with Paul Boynton Co-Founder of Company Search Incorporated

79

Evaluating Podcasts: AI, Sponsorships and Brands with Pat LaCroix, EVP at Seekr Technologies

80

Best Data Tips for Fast Growth to Finish 2024 with DJ Kim a Multi-passionate Entrepreneur and Founder of Cherry Assistant

81

Strategy in Motion: AI, ML, First-Party and B2C Data with Rocco Baldassarre, CEO of Zebra Advertisement and Human Data Intelligence

82

Revolutionizing Marketing: The Power of Incrementality & Data Insight featuring Nick Stoltz Chief Strategy Officer at Measured

83

Utilizing Data: Simplifying Marketing and Advertising Workflows with Jamie Thomas, CEO and Co-Founder of Cognito Forms

84

Creative Testing: Brand, Advertising and Data with Kylie Kullack, Head of Client Engagement at Struck

85

Data-Driven Core Values for Marketing Success with Narine Galstian, CMO of SADA

86

Retail: What Drives Buying Behaviors with Chris Daly, Founder of I Want That!

87

Advancing an Identity Power Shift with Rod Boothby, CEO and Co-Founder of ⁠IDPartner Systems⁠

88

High Growth Firms Excel in Marketing, R&D, and Data Utilization with Elizabeth Harr, Managing Partner at Hinge Marketing

89

Data Dive: Human-Centered Digital Modeling with Dr. Kyle Allison, The Doctor of Digital Strategy

90

Breaking Down The Buzzwords of Data Science with Amit Deshpande, Global Chief Marketing Sciences Officer at RAPP

91

AI Marketing Leadership: Balancing Bold Ambition with Accountability with Jacqueline Woods, CMO of Teradata

92

Mastering GTM Strategy with Intent Data with Jeff Marcoux former CMO at Bombora

93

Data Architecture: Target the Right Customer with Max Gomez Montejo, CMO at Next Net Media

94

Audiences, Middleware, CX and the Automotive Industry with Atul Patel, CEO and Co-Founder of Orbee

95

Measuring Inclusivity: KPIs for Gender Equality with Latha Sarathy, Chief Research Officer of The ANA (Association of National Advertisers)

96

Boost Efficiency: Data Quality & Continuous Improvement with Sara Hanks, Senior Director, Project Management at GE Transportation, a Wabtec company

97

Humanizing Data-Driven Agency Leadership Techniques with Barbara Cavness, CEO of (Un)Common Logic

98

How You Can Utilize Data To Appear Higher on Google Search in 2024 with Chris Rodgers, CEO & Founder of CSP

99

Addressable Advertising: Growth, Innovation & Future Trends with Larry Allen VP & GM, Data & Addressable Enablement, Comcast Advertising

100

Data Insights: Opting in to a Conversation on Data Privacy with Rico Dittrich Project Lead and Privacy Ambassador at Fifty-Five.

101

Just the Right Amount of Data for Real Results with Louis Lombardi, CEO of Wallet Group & Founder of Insider Data 360

102

Deconstructing Data: 2023 Year in Review

103

Data-Driven Marketing: How the Growth Formula Framework Solves Challenges with Samuel Thimothy, founder of OneIMS

104

Mastering SMS: The Future of Marketing in a Privacy-First World with Jeremy Levitan, CEO, NewText

105

Hold 'Em or Fold 'Em: Identifying and Organizing Your Data with Christina Inge author of Marketing Metrics: Leverage Analytics and Data to Optimize Marketing Strategies

106

Leveraging Public Web Data in Marketing with Yanay Sela, CMO of Bright Data

107

Master Data: Deterministic Data, Metadata, ID Graphs & AI Identity with Fariba Zamaniyan, VP Data & Analytics at TiVO.

108

AI & Marketing Analytics: Ethics, Privacy, and Data-Driven Cultures with Melinda Byerley, CEO of Fiddlehead Marketing

109

Using Alternative Data To Transform Your Business Practices with Jonathan Chin, Co-Founder of Facteus

110

First Party Data and the Machines: Creating Lasting Differentiation for your Brand with Jason Downie of Making Science

111

How Privacy is Influencing Modern First-Party Digital Marketing Strategies with Ted Sfikas of Tealium

112

Tailoring Tomorrow: ML's Role in Future Personalization with Joe Wheeler, CEO of CX/Digital

113

Practical Innovation Paths for Leveraging Value of AI with Michael Cohen, CD&AO of Plus Company

114

Unlocking the Shift: From Audiences to Algorithms with Adam Heimlich

115

Maximizing Marketing ROI: AI, Multi-Channel Attribution & Centralized Data with Vibhor Kapoor, President of AdRoll

116

Centralized Data, Decentralized Consumption with DeVaris Brown

117

Data in the Influencer Marketing Space with Alessandra Angelini

118

B2B2C Customer Journeys: Zero and First-Party Data with Ana Mourao

119

How marketing data gathered by companies can potentially lead to hacks and cybersecurity threats with Harry Maugans

120

Generative AI, ChatGPT and the future of ProptTech with Kamal Shaik

121

The importance of 1st party data and how to manage your level of personalization in your marketing efforts depending on the audience and the data in hand with Cory Munchbach, CEO of BlueConic.

122

Empowering Marketers with Data Through AI with Ariel Geifman, Chief Revenue Officer at Dealtale

123

Discussing Smart TV Data, Addressability and Reach with Fariba Zamaniyan, VP of Data and Advertising at TiVo

124

Deconstructing Data with Bob Audet, Partner, Guidehouse

125

Deconstructing Data with Michelle Bacharach, CEO & Co-Founder, FindMine

126

Programatic Advertising: Identity, Attribution, & AI with special guest Matt Prohaska, CEO & Principal of Prohaska Consulting

127

Pros & Cons to the Rise of First Party Data with special guest Michael Trapani, Head of Product Marketing at ActionIQ

128

The Convergence of Data Analytics, AI Chatbots, and Customer Experience with Ivan Ostojic, CBO of Infobip

129

Integrating Brand Experience and Customer Experience with Innovation and Data with Dennis DeGregor

130

Data Governance, Bad Data Impact, & Marrying Marketing-Finance Data with special guest Jim Williams, CEO of Uptempo

131

Tying Publisher & Affiliate Outcomes to Business Outcomes with special guest Lilit Davtyan, CEO of Phonexa

132

Using Data to Fight Racism in Ads with special guest Larry Adams, CEO & Founder of X_STEREOTYPE

133

Revolutionizing Real Estate with AI | Rich Swier, Founder of Offrs.com

134

The Cookieless World Is Not Really Cookieless with special guest Aaron Edwards, CEO of The Charles NYC

135

How AI is Revolutionizing Email Marketing with special guest Przemysław Depka Prondzinski from GetResponse

136

Reaching Millennials with User Generated Content & Advertising with special guest Adam Dornbusch of EnTribe

137

Happy Birthday Deconstructing Data!!!

138

How To Make Analytics Consumption Frictionless | Prashant Mehta, Founder & CEO of Ficus Analytics

139

Privacy Safe Audience Targeting Strategies with special guest Bob Walczak, Founder & CEO of MadTech

140

The Growing Importance of 1st Party Data | Conor McKenna, Director at LUMA Partners

141

Google Analytics 4 Is The End Of Free Analytics & A/B Testing with special guest Joe Laratro, Founder of Tandem Buzz

142

Using CRM Data To Improve Sales with special guest Mona Akmal, CEO at Falkon

143

Reinventing Consumer Insights With Artificial Intelligence with special guest Nihal Advani, CEO of QualSights

144

Using Tech To Promote Creativity, Innovation, & Data Driven Results with special guest Veronica Buitron CEO of Chassis

145

Enabling Timely Access to Trusted Data with special guest Bob Audet, Partner at Guidehouse

146

Data Targeting, Triggers, & Channel Validating with special guest Adem Manderovic, Founder and CEO of Disruptur.co

147

Special Edition Deconstructing Data - Interviewing Gina (AKA ChatGPT) All About Artificial Intelligence

148

Improve Marketing Profitability With Predictive Intent & LTV Capabilities with special guest Ido Weisenberg, Co-Founder and CEO of Voyantis

149

The Evolution Of AI In Marketing with special guest Jeremy Fain, Co-founder and CEO of Cognitiv

150

How AI Can Help Your Marketing and Customer Support with special guest May Habib, Co-Founder & CEO at Writer

151

Improving User Experience Through Privacy Data with special guest Joe Karasin, CMO at CircleIt Inc.

152

The Value Of Traditional SEO And Enterprise SEO with special guest Chris Rodgers, Founder & CEO of Colorado SEO Pros

153

Outcome Driven Marketing Through Data with special guest Damian Garbaccio. Episode 33

154

Inside The Buyers Brain and Preparing Your Marketing For 2023 with special guest Elizabeth Harr. Episode 32

155

The Future Of CTV Advertising Is Interoperability with special guest Fariba Zamaniyan. Episode 31

156

Media Mix Modeling vs. Multi-Touch Attribution with special guest Annmarie Turpin. Episode 30

157

How iOS Updates Limiting Data Affects SMB Advertisers with special guest James Williams. Episode 29

158

The Future Of Apps Is Real Time Data with special guest DeVaris Brown. Episode 28

159

The Power of First-Party Customer Data with special guest John Baudino. Episode 27

160

Breaking Down Analytic Failures with special guest Jesse Oulette. Episode 26

161

The What and Why of Data Governance with special guest Sharad Varshney. Episode 25

162

Death of the Cookie with special guest Fariba Zaminiyan. Episode 24

163

The Evolution of Data to Fuel Change with special guest John Loury. Episode 23

164

3rd-Party Cookies Are Detrimental with special guest Matt Hertig. Episode 22

165

Data Quality Challenges in Machine Learning and AI with special guest Jay Bartot. Episode 21

166

Email and SMS Marketing for the Modern B2C Marketer with special guest Olivia Tsang. Episode 20

167

Data-Based Decision Making in DTC Advertising with special guest David Tiberia. Episode 19

168

Authentic Experiences Driving Zero-Party Data with special guest Pasha Irshad. Episode 18

169

Building Ad Audiences in a Third-Party Cookieless World with special guest Michael Steele. Episode 17

170

Infusing Editorial Instinct and Data to Create Storytelling with special guest David Whiting. Episode 16

171

The Art of Data Precision and Reducing Noise in Political Campaigns with special guest Nina Wornhoff. Episode 15

172

Winning without Third-Party Cookies and SEO Strategies with special guest Ruth Burr Ready. Episode 14

173

Challenges Brands Face Today with Respect to first-Party Data with special guest Camela Thompson. Episode 13

174

Accurate Targeting and Product User Data Depreciation with special guest Matthew Barnett. Episode 12

175

Data-based Audience Building with special guests Gabe Fabius and Joshua Dern. Episode 11

176

Evan Chaisson - VP of Product at Written Word Media

177

Jesse Ouellette - Founder and CEO of Lead Magic

178

Chris Daly - President and CMO at TBG Marketing

179

Daniel Pages Chacon - Data and Software Engineer at BDEX

180

Vitaly Kovrigin - Software Engineer at BDEX

181

Fariba Zamaniyan - Vice President at Xperi Corporation

182

Hector Cen - Data Engineer at BDEX

183

David Wellborn - Chief Technology Officer at BDEX

184

Michael Aronov - Cofounder of BDEX

185

David Finkelstein