All Episodes
Mintel Little Conversation — 179 episodes
Building Brands with Purpose: Interview with Tati Lindenberg from Unilever - Revisited
Consumers Brands Can't Afford to Ignore: Rethinking America's New Heartland
Balancing mission, scale and risk: Interview with Brian Jones, President, Merrick Bank
Four predictions, one direction: Beauty’s strategic shift in 2026
Leading a Brand Through Change: Interview with Melissa Stevens, CMO of Fifth Third Bank
The Future of Insurance Affordability
Leading Customer-Centric Change: Interview with Krista Phillips, Chief Customer Officer at M&T Bank
Barclays’ Doug Villone on What’s Next for Co-Brand Partnerships
Inside United’s Co-Brand Strategy: A Conversation with Bob Daly
Bold Thinking and the Craft of Insight
What Premium Really Means Now: A Conversation with Citi’s Pam Habner
Rewarding Car Payments: Interview with Fasten founder Jacob Zachs
Inside Subprime Credit: Interview with David Johnson, CEO of Vervent
Building Brands with Purpose: Interview with Tati Lindenberg from Unilever
Inside the Upgrade Card: Interview with Sumit Agarwal, Head of Cards at Upgrade
Credit Card Transformation: Interview with Adam Boyd, Head of Consumer Lending at Citizens
Building Financial Futures for Gen Z: Interview with CJ MacDonald, Founder and CEO of Step
Talking Tariffs: The New Rules of Marketing Under Pressure
Membership and trust in disruptive financial products
Rewarding financial responsibility: Interview with Nate Bacon, Head of Consumer and Small Business Credit Cards at PNC
Talking Tariffs - Impact of tariffs on US brands
Talking Tariffs - Changing consumer sentiment and behaviours
Accessible credit solutions: Interview with Self Financial CEO Julie Szudarek
Innovation and Trends at Natural Products Expo West
Rewarding homeowners: Interview with Mesa co-founder and CEO Kelley Halpin
Food and Drink Trends for 2025 and beyond
Brand transformation: Interview with Bread Financial’s CMO Nick Antonelli
Beauty and Personal Care Trends for 2025 and beyond
Buy Now Pay Later: Interview with Zip’s CMO Jinal Shah
US Election: American values and consumer sentiment
The Future of Travel Credit Cards with Citi: Interview with Anthony Merola, Head of Proprietary Products for Citi Branded Cards
The Silver Economy: Understanding the 55+ consumer
Global Outlook on Sustainability 2024: Bridging the value-action gap
Future of Credit Cards: Interview with Krista Phillips, CMO, Consumer Lending at Wells Fargo
Declining FMCG innovation: What should brands do?
Paris 2024: What Marketers need to know about the Olympics
Are ultra-processed foods the new tobacco?
How Euro 2024 affects consumer travel, leisure and spending
How AI is supercharging market research and innovation
Untapped opportunity: Women's sports marketing
Scent Stories: Fragrance trends to look out for in 2024
What can CPG brands learn from emerging product trends?
Wellness trends in the age of Ozempic
What happened to the Metaverse?
Gen Alpha - The New Frontier for Beauty Brands
How 2024 Marketing Trends played out in Super Bowl LVIII
How is consumers' perception of value changing in 2024?
How generative AI changes consumer lifestyles
Has plant-based peaked?
Fintech and co-branding with Cardless co-founder Michael Spelfogel
'Relationship Renaissance': Global Consumer Trends for 2024
Why brands should tap into live-stream shopping
Pride Month backlash: Bud Light and Target
Rewarded for a healthy lifestyle: Interview with Ness CEO Derek Flanzraich
What's behind ingredient innovation to support mood and cognition?
Why brands are using astrology in their marketing strategy
Can Meta's Threads be the new Twitter?
Sustainability in CPG innovation: How to effectively communicate sustainability claims and benefits
Global outlook on sustainability: What brands need to know about consumer behaviour
What do Asian consumers want from healthy food and drink products?
Affordable living: Changes in consumer habits during times of uncertainty
Value perception - How brands can effectively communicate value to consumers
Brand Britain: Why a country's brand image matters
Marketing to Gen Z: What do Gen Z consumers want from brands?
Why a TikTok ban in the US matters for brands
The shifting state of the Chinese Consumer
ChatGPT: What should brands do with AI technology now
ChatGPT: How new AI trends affect consumer behaviour
Episode 110: How can brands engage the growing number of 'hyper fatigued' consumers?
Episode 109: Evolution of the Gaming Industry
Episode 108: Beauty and Personal Care Consumer Trends for 2023 and beyond
Episode 107: Food and drink consumer trends for 2023 and beyond
Episode 106: LIVE from Money 2020: Interview with Navy Federal CMO Pam Piligian
Episode 105: How brands should respond to the rising cost of living
Episode 104: TikTok and brands: What marketers need to know (part two)
Episode 103: TikTok and brands: What marketers need to know (part one)
Episode 102: Mental health: What consumers want and how brands navigate the landscape
Episode 101: Debunking Gen Z: The truths, trends and behaviours brands should pay attention to
Episode 100: Celebrating 100 episodes of Mintel Little Conversation
Episode 99: Why sustainability should be at the top of every brand's agenda
Episode 98: Understanding the 'crypto winter' and how brands can plan for what's next
Episode 97: What does a winning influencer marketing strategy look like?
Episode 96: NFTs: Understanding the hype and seeing the value for brands
Episode 95: Consumers' sustainability attitudes are shifting; here's how brands should react
Episode 94: How brands can bring pleasure to consumers in tough times
Episode 93: Challenges brands face in an evolving value-centric market
Episode 92: Exploring the DTC model and what drives consumer engagement
Episode 91: Why brands are using astrology in their marketing strategy
Episode 90: Let's talk about the metaverse
Episode 89: The what and why behind a consumer trend
Episode 88: The impact of inflation on the cost of living and consumer behaviour
Episode 87: Marketing outlook, omnichannel trends and spend predictions for 2022
Episode 86: Pre-season Special: How sustainability is disrupting financial services
Episode 85: Season finale: A festive look back and look ahead
Episode 84: What is the value of sustainability from a brand perspective?
Episode 83: What marketers need to know when considering a social commerce strategy
Episode 82: What 2021 trends tell us about the future of marketing
Episode 81: What to expect from the 2021 holiday shopping season
Episode 80: How brand loyalty is changing
Episode 79: Taking a stand vs. virtue signaling: How to make the right decision for your brand
Episode 78: What brands need to know about convenience and consumer expectations
Episode 77: Interview with Bilt Founder and CEO Ankur Jain
Episode 76: What 2021 trend predictions can tell us about the future of consumer behaviour
Episode 75: What's behind successful challenger brand strategies?
Episode 74: How to make better sustainability-driven business decisions
Episode 73: Patents: A crystal ball for brands and marketers
Episode 72: What marketers need to know about Prime Day 2021
Episode 71: Managing expectations: Consumers, brands, and data privacy
Episode 70: The future of cities
Episode 69: Vices: Moderation, mental health, community, and culture
Episode 68: Changes in the social media landscape and the impact on marketing strategy
Episode 67: Mental health: What consumers want and how brands navigate the landscape
Episode 66: 2021 Consumer Trends: What's driving consumer behaviour
Episode 65: Experiences and the future of e-commerce
Episode 64: International Women's Day: The role brands can play in making an impact
Episode 63: Chinese New Year: Innovative brand campaigns and shifting consumer behaviour
Episode 62: Super Bowl Episode: An advertising event unlike any other
Episode 61: Special Episode: The rise of vegan food and drink
Episode 60: 2021 outlook: What brands need to know about consumer spending
Episode 59: 2020 holiday shopping season: Make or break for retailers
Episode 58: Vices: Moderation, mental health, community, and culture
Episode 57: The future of healthy ageing
Episode 56: How COVID-19 has impacted Beauty Trend predictions
Episode 55: The future of film: Outlook for movie theatres and streaming platforms
Episode 54: What’s next for travel loyalty programs?
Episode 53: The impact of COVID-19 on fragrance
Episode 52: The future of food and drink innovation
Episode 51: The rise and fall in the beauty device market
Episode 50: COVID-19's impact on global consumer trends: How do brands move forward?
Episode 49: The future of beauty: Top ingredients in North Asia beauty products
Episode 48: Buy now, pay later: The right product at the right time
Episode 47: The evolution of livestreaming: From mainstream to brand opportunity
Episode 46: Science v nature: A future-forward look at the age-old debate
Episode 45: Beauty behaviours during lockdown
Episode 44: What does the future hold for food and drink startups?
Episode 43: 2030 Global Household Care Trends: Changes over the next 10 years
Episode 42: The Black Lives Matter movement: Why consumers want brands to speak out
Episode 41: What is the future of work?
Episode 40: Social isolation trends: DIY beauty and fashion
Episode 39: Frictionless retail: How brands are removing barriers on the path to purchase
Episode 38: Innovation battle: Our favourite food and drink products launched in 2019
Episode 37: Department stores: Do they have a place in the future of retail?
Episode 36: Podcasts: why we listen and how the channel is evolving for marketers
Episode 35: Exploring food and drink during COVID-19: Reinvigorating, retooling, and reintroducing
Episode 34: Safety v privacy: COVID-19 contact tracing
Episode 33: Sensory triggers: The influence the senses have on perception and emotional response
Episode 32: Confusing or convenient. The international food aisle of the grocery store
Episode 31: Consumers and COVID-19: What the world can learn from China
Episode 30: Diet mythbusters: A critical look at the nutrition behind popular diets
Episode 29: The business of insights. What does the future hold?
Sneak peek: What to expect during season two
Episode 28: Season one finale: What’s trending this holiday season?
Episode 27: Winning Black Friday: Retail predictions for Black Friday and Cyber Monday 2019
Episode 26: The future of beauty: 2030 Beauty and Personal Care Trends
Episode 25: 2030 Global Consumer Trends: How consumer behaviour will change over the next 10 years
Episode 24: Buy this, not that: Why purchase decision making is getting more complex
Episode 23: The secret language of food
Episode 22: Crystal-gazing: The future of money
Episode 21: Streaming Wars: Understanding the video streaming landscape
Episode 20: Real men use moisturiser: When will the male beauty industry get it right?
Episode 19: MIND your health: The many faces of mental wellbeing
Episode 18: Fashion Week review: The key fashion and beauty trends you need to know now
Episode 17: 'Click here': Engaging with consumers via digital advertising
Episode 16: Digital detox: What's all the fuss about?
Episode 15: Senior scenarios: What ageing might look like in 2030
Episode 14: Generation sober: Why Gen Z is breaking up with alcohol
Episode 13: Battle of the foodies: What's the next untapped cuisine?
Episode 12: Predicting the future of (fake) news
Episode 11: Veganism: the good, the bad and the ugly
Episode 10: #FollowMe: The unstoppable rise of influencers
Episode 9: Defining 'clean': Why is clean living so popular?
Episode 8: Work-life balance: A pipe dream for Millennials?
Episode 7: Navigating Facebook advertising in 2019
Episode 6: No panic: What Brexit really means for consumer
Episode 5: In time for Prime: Amazon Prime Day 2019
Episode 4: Diversity matters: A case for inclusivity in business
Episode 3: Innovation battle: Our favourite food and drink products launched in 2018
Episode 2: Life doesn't stop at 60: How to target ageing consumers
Episode 1: is food gendered? The slow death of gender-based marketing