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All Episodes

Shiny New Object - a Marketing Podcast — 369 episodes · page 1 of 4

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1

Think in Ink: The Things Data-Driven Marketers Forget to Measure

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Hot Foxes, Clock Blocker & the Future of Product Testing

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Responsible AI is a process, not a policy - ft Crystalyn Stuart-Loayza

4

You're optimising the story out of your ads - ft. Roey Franco

5

People don't give a sh*t about what marketers want to say - ft Fiverr's Shiri Hellmann

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AI makes human relationships the real advantage - ft. Kenvue's Mark Cibort

7

Stop just accepting what AI gives you - Havas Media's Des Bateman

8

Read, Listen & Filter: Thinking clearly in the age of AI with Booking.com's Corina Bordeianu

9

Stop using AI for everything - Finding the best use cases with UserTesting CMO Johann Wrede

10

You can't fake taste - with Charlotte Tilbury's Marukh Budhraja

11

Throwing tokens in a Virtual Trevi Fountain with Tim Sparke

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Cutting through podcast overwhelm with BT Group's Nevra Yagmur

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Avoid data paralysis & embrace performance AI - Evergreen Finance's Dan Saunders

14

Productive curiosity keeps shopper marketing relevant - learn how with Jack Link's' Vanessa Atanasov

15

The future of marketing: Predicting why, and how people feel | Vella Bioscience's Joy Allen-Altimare

16

A culture of curiosity is non negotiable: PMG's Jack Chape

17

Smart marketers make small bets - ft. Jimdo's Justinas Vaičiulis

18

Moving from marketing as solo heroics to teamwork & trust with Swapfiets' Anna Soldatova

19

ROAS as a watermelon & optimising your tool stack with Bissell's Antoine Deventer

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What if retail media & e-commerce shared an AI brain? - ft Constructor's Jason Zollan

21

Brilliant & difficult & not just one person's preserve: How to get GEO right

22

Failing on the way to getting it right - ft ex-GoDaddy's Fara Howard

23

How to stop AI from sucking the soul out of your content - with Philips' Sneha Mittal

24

Stop putting band aids on injuries that need stitches - with Reckitt's Tamara El Jurdi

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Organic reach to paid success with Gorilla 76's Kevin McClary

26

All marketing is meant to perform, or it's just noise - ft. MilliporeSigma's Nick Figueiredo

27

Finding adaptability & resilience in today's data driven marketing - ft. TikTok's Adriane Goetz

28

Cultural marketing lessons from Perfetti Van Melle's Martin Höfling

29

Focusing on humans in the AI era - with Microsoft's Carly Morris

30

Getting in a scrum with Golfbreaks' Bee Craft

31

Moving fast by going slow - ft. VML's Kiesse Lamour

32

Why use your people for authentic marketing: Charlotte Tilbury's Sian Nicholas

33

Taking the "me" out of media with SharkNinja's Nick Cedar

34

What skateboarding can teach you about marketing - with Newcastle University's Matt Horne

35

Co-creation for meaningful marketing - with HP's Pepe Gorbea

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Turning customer data into commercial decision making - with Ruggable's Kajal Patel

37

Even the best hotels have empty beds - Secret Escapes' Pete Durant on lines AI can't write

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Episode 318 / Jason Hartley / PMG / Head of Media Innovation and Trust

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Episode 317 / Mark Cochrane / T&P / Head of Media Strategy

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Episode 316 / Kyle Shields / Wealthsimple / Growth Creative Lead (Art Director)

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Episode 315 / Molly Peel / The Red Carnation Hotel Collection / Head of Social Media

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Episode 314 / Beril Aydingor Yunusoglu / ClassPass / Acquisition Marketing Manager

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Episode 313 / Julie Pender / Pernod Ricard / UK Creative Content Manager, Havana Club

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Episode 312 / Richard Lee / Google / Global Head of Marketing, Games and Media & Entertainment Industries

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Episode 311 / Hernando Ruiz-Jimenez / Geisinger Health / Chief Marketing and Communications Officer

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Episode 310 / Jayne Andrews / Fentimans Ltd / Marketing Director

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Episode 309 / Splendid Uchechukwu / GoCardless / Growth Marketer

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Episode 308 / Francesco Federico / S&P Global / Chief Marketing Officer

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Episode 307 / Drew Hampton / Varo Bank / Head of Performance Marketing

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Episode 306 / Izzy Tepekoylu / Zopa Bank / VP of Growth

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Episode 305 / Anastasia Leng (CEO & Founder, CreativeX) & Thorsten Schapmann (Global Media Director, Beiersdorf)

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Episode 304 / Danilo Tauro / Aperiam / Managing Partner

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Episode 303 / Brett Marchand / Plus Company / Chief Executive Officer

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Episode 302 / Mat Thomas / Lexus UK / Senior Manager, Brand Strategy

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Episode 301 / Christine Maguire / Tripadvisor / Global Vice President, Commercial Business

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Episode 300 / Emily Keller-Logan / Coursera / Director of Global Marketing Strategy and Experience

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Episode 299 / Katherine Freeley / Boehringer Ingelheim / Head of Media

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Episode 298 / Christiana Courtright / Edelman / Head of Digital Netherlands

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Episode 297 / Paola Rosciano / Remote / Social Media Manager

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Episode 296 / Filip De Groeve / Keynote Speaker & Ex-Marketing Director

61

Episode 295 / Nikita Kucheryavy / Mars Petcare / Digital Activation Head

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Episode 294 / Victoria Lorenzana / Tala / Senior Product Marketing Manager

63

Episode 293 / Georgia Riley (Retail Media Propositions Strategy & Development Manager) & Jemma Haley (Proposition Strategy & Development Lead - Retail Media) / John Lewis Partnership

64

Episode 292 / Troy Wood / HTC VIVE / Executive Director, Marketing

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Episode 291 / Daniel Mark Carr / Brand & Marketing Director

66

Episode 290 / Frederique Bazin / SimpliSafe / Head of Retail Marketing

67

Episode 289 / Anuj Adhiya / Techstars / Expert-in-Residence, Growth

68

Episode 288 / Tom Holmes / Haleon / Head of Marketing, Altogether Dental

69

Episode 287 / Tom Fenwick-Smith / Three UK / Senior In House Creative

70

Episode 286 / Irina Finerman / Creative Marketing Leader

71

Episode 285 / Kirk Deis / Skydio / Senior Growth Marketing Manager

72

Episode 284 / Liz Nash / Loop Earplugs / Manager, Global Social Media Strategy

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Episode 283 / Eric Melis / PepsiCo / Vice President - Global Brand Marketing Pepsi, 7UP, Mountain Dew and Mirinda

74

Episode 282 / Nick Goodchild / PVH Corp. / Vice President, Global Transformation

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Episode 281 / Liam Branaghan / Uber / Performance Marketing Strategy Lead (Delivery, EMEA)

76

Episode 280 / Tom Boxall / Naked Wines / Performance Marketing Manager

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Episode 279 / Caroline Cockell / Student Roost / Marketing Director

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Episode 278 / Chris Love / Virgin Media O2 / Head of Marketing Performance & Econometrics

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Episode 277 / Zahra Hemraj / Citizen Watch Canada / Director, Marketing & Data Integration

80

Episode 276 / Boaz Sobrado / Capital.com / Director of Marketing Analytics

81

Episode 275 / Priscila Lopez / Louis Vuitton / Digital & E-commerce Manager

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Episode 274 / Alejandra Ramirez Giles / BD / Marketing Manager LATAM - MMS Dispensing Hospital & Pharmacy Automation

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Episode 273 / Caitlin Dodd / Church & Dwight / Director of Marketing, Specialty Hair Care

84

Episode 272 / Alexa Lombardo / alxyz / Fractional CMO, Consultant & Strategic Advisor

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Episode 271 / Zyania Orozco Sanchez / Ex-OPPO / Senior Brand Marketing Manager

86

Episode 270 / Luis Antonio Gonzalez Rodriguez / HP / Digital Marketing Manager

87

Episode 269 / Di Gallo / CIBC / Director, Marketing Modernisation & Innovation

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Episode 268 / Anna Ivanko / Ubisoft / Senior Media Manager, Global Marketing

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Episode 267 / Aurea Mauries / Cargill / Strategic Marketing and Technology Leader Animal Nutrition Mexico

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Episode 266 / Luis Pablo Perez Torrescano / LATAM Senior Marketing Manager

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Episode 265 / Philipp Schuster / Bayer / Agency & Marketing Partnerships Director, Global Strategic Marketing, Consumer Health

92

Episode 264 / Shafique Gajdhar / Karix / Director Product and Solutions Marketing

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Episode 263 / Virginia Barnes / Standard Life UK / Interim Brand, Sponsorship and Retail Marketing

94

Episode 262 / Lisa Delaney / Cathay Pacific / Regional Head of Marketing and Lifestyle Europe

95

Episode 261 / Phil Clark / Canada Goose / Senior Director, Digital Marketing & Media

96

Episode 260 / Monica Narvaez / OPPO / Digital Media Manager

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Episode 259 / Steve Seddon / Ice Travel Group / CMO

98

Episode 258 / John Sadeghipoor / URBN / Director of Marketing, Free People Europe

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Episode 257 / Beverly Jackson / Zillow / Vice President of Brand and Product Marketing

100

Episode 256 / Constantin Hourmouzis / PwC Germany / Senior Manager | Data Driven Marketing