All Episodes

The cloud gaming debate, Pokémon Go's revenue surge and Türkiye's $4bn industry | Week in Mobile Games podcast

ChinaJoy insights, EA finalises sale and our 100th episode! | Week in Mobile Games podcast

Epic and Google withdraw their US settlement and Pokémon Go revenue skyrockets | Week in Mobile Games podcast

My.Games' $50m a year benchmark for new forever franchises

Xbox's big reset | Week in Mobile Games podcast

The truth behind mobile gaming's $17bn D2C market

In the Hot Seat: Mattel163 COO Devin Nambiar on Uno, the East-West divide and life after the NetEase deal

WeChat Mini-Games uncovered and the Love & Deepspace Valko controversy | Week in Mobile Games podcast

Designing for the Rewarded Pathway: Why Product Teams are Critical to Ad Strategy

Direct-to-consumer banks $17 billion and Google rolls out fee changes | Week in Mobile Games podcast

PGC Barcelona takeaways, the UK's social media ban and Fortnite vs Roblox | Week in Mobile Games podcast

The Rewarded Ads Strategy: Why Original Games Dedicates 30% of UA Budgets to This Channel

Record D2C revenue and international studios flock to Spain | Week in Mobile Games podcast

How Emerald City Games Stayed Independent And Kept Shipping

The Sensor Tower / AppMagic deal unwrapped and Xbox's random rebrand | Week in Mobile Games podcast

Sensor Tower's AppMagic acquisition and Sega's brutal Rovio comments | Week in Mobile Games podcast

AI Games Need Soul, Not Slop

The Martial Arts Mindset That Won 2 Million Players

Tim Cook's Apple legacy | Week in Mobile Games podcast

Agency, Ambition And The Future Of UK Games

Ilkka's BAFTA Fellowship, record D2C revenue & the Super Mario Galaxy Movie | Week in Mobile Games Podcast

Skillz, Beamable and The LiveOps Shift

Unity copies the AppLovin playbook with Vector | Week in Mobile Games podcast

Data Doesn't Solve Problems. Decisions Do.

Was Epic's App Store battle worth it? | Week in Mobile Games podcast

The final word on GDC | Week in Mobile Games podcast

Gaming Is Becoming The Commerce Layer

When Scale Stops Working: The New Rules Of Mobile Growth

Rewarded Grows Up: Why Monetisation Now Shapes The Model

Backend Infrastructure Now Decides Mobile Game Winners

The future of Xbox and Pokémon's 30th anniversary | Week in Mobile Games podcast

Scopely's $1bn Loom Games deal and Matthew Ball's State of the Industry report | Week in Mobile Games podcast

From Extracting Resources To Building Games | Inside Look

Supercell faces Clash Royale controversy and banks on innovation | Week in Mobile Games podcast

How Developers Actually Reach Players in 2026 | Chirag Ambwani Interview

What do game developers really think of Project Genie? | Week in Mobile Games podcast

From Drumming to Downloads: Why ASO Is All About Discipline

Ubisoft turmoil and what happened to Big Fish Games? | Week in Mobile Games podcast

Pocket Gamer Connects London 2026 unwrapped | Week in Mobile Games podcast

Mobile Gaming Measurement in 2026: What's Actually Working?

Pocket Gamer Connects London 2026 preview | Week in Mobile Games podcast

How Angry Birds reached the stars

2026 games industry predictions and trends | Week in Mobile Games podcast

Retargeting Masterclass: From Angry Birds to AI Ads

Games industry trends 2025 review | Week in Mobile Games podcast

Mini Game Gold Rush: How WeChat Turned Snackable Games into a $7B Market

Netflix's $83bn Warner deal doesn't value games & why awards shows hate mobile | Week in Mobile Games

How mobile devs use AI and Pikmin Bloom blossoms | Week in Mobile Games podcast

Nick Button-Brown on Studio Funding | What's Really Happening in 2026

Roblox's car crash interview on child safety and Ubisoft's curious Tencent deal | Week in Mobile Games podcast

Insights on AI, China and EU regulation from RovioCon and Slush 2025 | Week in Mobile Games podcast

Why is Google policing how the world's top mobile games monetise? | Week in Mobile Games podcast E72

Google and Epic upend Android mobile game monetisation | Week in Mobile Games podcast E71

Week in Mobile Games E70 - Squad Busters shuts down and Google Play's transformative changes

Mastering Creative at Scale: How PokPok Builds Ads That Work

Week in Mobile Games E69 - The big AWS crash and Google delays Android regulation

The EU's Digital Fairness Act and what it means for the games industry explained

Press Play, Part 2: What Games Get Wrong About Retention, and How to Fix It

Week in Mobile Games E68 - The Top 50 Mobile Game Makers, and crisis in the EU's games industry

From Solsten to Press Play: Why Human-Centered Games Win

Week in Mobile Games E67 - The $55bn EA acquisition unpacked

Week in Mobile Games E66 - UGC platform revenue share and app store competition

Gaming Meets Beauty: Inside Henkel’s First Brand Activation

From MMOs to Web3: James Hursthouse on What’s Next in Gaming

From Offerwall to Always-On: Xsolla’s Take on Player Engagement

What Every Indie Dev Can Learn from Balatro’s Success

Week in Mobile Games E65: Gamescom insights and India's shock real-money gaming ban

Week in Mobile Games E64 - ChinaJoy insights and DTC earnings uncovered

Week in Mobile Games E63 - The Esports World Cup unpacked and lightning strikes twice for Supercell

Week in Mobile Games E62 - Apple's regulatory wins and 2025's top genres

Week in Mobile Games E61 - Zynga's successes and failures, and Moon Active takes the fight to Scopely

Week in Mobile Games E60 - Games investment tips, Clash Royale's evolution, and China's rising global influence

Week in Mobile Games E59 - A dark day for Xbox

Week in Mobile Games E58 - The UK games industry's £30m boost and Grow a Garden transforms Roblox

Week in Mobile Games E57 - The solitaire gold rush and Finland's new immigration rules bite

Week in Mobile Games E56 - The Apple Games verdict

What Players Do Outside Your Game Will Grow Your ROAS

Week in Mobile Games E55 - Apple faces further EU fines and Trump tariffs chaos continues

Week in Mobile Games E54 - Fortnite’s Epic return and the challenges of launching a game in 2025

Week in Mobile Games E53 - Will Squad Busters 2.0 revive its fortunes?

Week in Mobile Games E52 - Tim Sweeney's epic App Store win and Tripledot's transformational AppLovin deal

The Hard Conversation The Games Industry Keeps Avoiding—And Why People Are Talking Now

From Dormant to Dominant: How Studios Are Reviving Old Games To Drive New Growth

Week in Mobile Games E51 - Regulators poke the Apple and Google monopoly bear

Week in Mobile Games E50 - AppLovin and Machine Zone layoffs, celebrity marketing, and Supercell's aversion to soft launch

Week in Mobile Games E49 -Trump tariffs chaos and Supercell doubles down on celebrity marketing and investments

Steal This Strategy — The One Top Studios Use to Save Millions

Week in Mobile Games E48 - Nintendo Switch 2 release date reaction and Tencent's bizarre Ubisoft deal

What If Game Production Looked More Like A Film Set?

Week in Mobile Games E47 - GDC 2025 final thoughts

How Mobile Gaming’s Solitaire Giant Shuffled Its Strategy and Won Post-ATT

The Studio Shaping the African Gaming Sector and What To Expect from the Region in 2025

Why Fateless Games Didn’t Follow the Rules—And How It Paid Off

Week in Mobile Games E46 - Games industry investment overdrive and behind the scenes at Sonic Rumble

Week in Mobile Games E45 - Tripledot’s surprise acquisition of AppLovin’s games business

Week in Mobile Games E44 - AppLovin vs. short-sellers

Why Your Game Ads Need to Evolve – Fast | AI-Powered Creative Iteration for Maximum Impact

Week in Mobile Games E43 - NetEase scales back, Jam City agrees Ludia sale, and why Savvy wants Pokémon Go

You're Losing Money without THIS Monetisation Method

The #1 AI Skill You NEED to Succeed in Marketing (Hint: It’s Not Data Crunching)

The Smart Way to Extend Your Game's Lifecycle

Week in Mobile Games E42 - How Brawl Stars succeeded and Squad Busters struggled, and AppLovin's $900m games fire sale

How To Monetise Your Game Smarter in 2025

How to Score Treasure as An Indie Game Studio

Pixel Playground Takes Family Game Night to the Next Level

Turning Privacy Pop-Ups Into Real Profits with CMPs

Why Every Game Needs a Creator Program

The Problem with Traditional VC Funding in Gaming—and Jetapult’s Solution

How To Design A Loyalty Program That Players Love

Week in Mobile Games E41 - How Scopely made $10bn, and 2025's big stories to watch

Mobile Gamers Have More Choice Than Ever—Here’s How to Keep Them Loyal, Playing, and Paying

7 Habits of Incredibly Effective Gaming Jedis: Special Edition

Week in Mobile Games E40 - Games industry trends 2024 review

Week in Mobile Games E39 - Mobile's hot new releases and the loot box investigation unpacked

Investor Trends Set to Dominate Gaming M&A in 2025 ft. Drake Star’s Michael Metzger

Week in Mobile Games E38 - Xbox and Adjust mishandle their PR and Supercell's culture revolution

Sticky, Loveable, and Loyal: How Developers Create Winning Games with Psychological Segmentation

Week in Mobile Games E37 - Pokémon Trading Card Game Pocket's blockbuster launch and Royal Kingdom hype

The 84% Problem: What Bad Ads Are Costing Game Publishers

Week in Mobile Games E36 - Games industry M&A hits overdrive with Plarium and Easybrain deals

Scrambly.io’s Golden Rules To Fighting Fraud Before It Starts

Unlock Revenue Streams and Transform Mobile Game Monetization with Aghanim's All-in-One DTC Platform

Week in Mobile Games E35 - Facebook Instant Games is back! | Games First 2024 takeaways

How One Studio Stays Succesful When Shift Happens

Week in Mobile Games E34 - Subscription without upsell is death! And IDFA changes are good now?

Exploring Alternatives: Mobile Gaming’s Megatrend for 2025

Week in Mobile Games E33 - Destiny: Rising heads to mobile and Unity's charm offensive

How to Reinvent Yourself During an Industry Downturn

Week in Mobile Games E32 - Google Play's Judgement Day

Week in Mobile Games E31 - The Top 50 Mobile Game Makers 2024 revealed! Plus takeaways from PGC Helsinki

Week in Mobile Games E30 - Ubisoft's woes and Genshin Impact hits $6bn in four years(!)

Turning Metrics Into Mobile Wins with Safia Dawood

Week in Mobile Games E29 - Playtika acquires SuperPlay, and the secret multi-billion dollar games platform WeChat Minigames

Unicorns, Camels, and Hogs: How Smart Ad Monetisation Saves Your App from Getting Eaten Alive

Week in Mobile Games E28 - The Unity Runtime Fee is dead!

Google Lead Shines A Light On The Top Trends In Gaming Today

TapNation’s Secrets to 1 Billion Downloads in Under 5 Years

Week in Mobile Games E27 - Savvy's big MENA investment push and Finnish dev Lightneer closes

Kelly Kang’s Secret Sauce To Monetise Your Game Like A Boss

Week in Mobile Games E26 - The Big Stories and Trends from Gamescom 2024

Week in Mobile Games E25 - The Gamescom 2024 Survival Guide

Taking Snake.io to the next level and building multimedia brands with Kooapps CEO CK Wang

Week in Mobile Games E24 - The mobile games market grows again, and Turkey bans Roblox

Rise and Play’s Sophie Vo On The Skill You Can’t Overlook When Scaling Your Studio

Week in Mobile Games E23 - The future of mobile market intelligence, and game performers strike against AI

How AppHarbr Puts A Stop To Bad Ads Before Your Users See Them

Week in Mobile Games E22 - How Lilith Games builds billion-dollar mobile hits

Week in Mobile Games E21 - The future of B2B games media

AdQuantum’s Sergey Sukhov On Strengthening Ad Network Bonds for Better Performance

Week in Mobile Games E20 - How to survive to 2025

Inside Nostra's Game-Changing Lock Screen Experiences

Week in Mobile Games E19 - Is Squad Busters a success or failure?

Tilting Point’s Enric Pedró On Leveraging IP On A Shoestring Budget

Week in Mobile Games E18 - The EU's App Store crackdown and Square Enix's buzzword bingo

Metaplay’s Teemu Haila On Scaling And Saving Smaller Studios $1 Million/Year With One SDK

Week in Mobile Games E17 - The history and future of the mobile games industry

Estela Dos Santos Rocha And Aman Sareen On Savvy Strategies For Leaner Teams

Week in Mobile Games E16 - Stop sexist UA ads, iPhone gets ChatGPT, and is Netflix's games division falling off the rails?

AppLovin’s Daniel Tchernahovsky On The Hot Gaming Trends Worth Tracking

Week in Mobile Games E15 - Star Wars: Hunters finally launches, the West's MOBA problem, and Xbox handheld rumours

Week in Mobile Games E14 - Supercell's Squad Busters goes global and why Steam does discoverability better than Apple and Google

ustwo games’ María Sayans On The Sustainable Strategy Behind The Monumental Game: Monument Valley

Week in Mobile Games E13 - ByteDance's $4bn Moonton plans, tips for working with the games media, and what devs think of Unity's runtime fee

Multiscription's Teis Anker Mikkelsen On Scaling Subscription Models Across Gaming Platforms

Week in Mobile Games E12 - Xbox's mobile games store and Unity vs. AppLovin

Week in Views E11 - Xbox in turmoil, Krafton champions AI development, and Apple's iPad problem

Tripledot Studios' Akin Babayigit On Understanding The Business Behind Great Games

Week in Views E10 - Brawl Stars smashes 2023 revenue, Square Enix’s extraordinary losses, and Erling Haaland signs for Clash of Clans

Sandsoft's Miikka Lindgren On Massive Opportinities In The MENA Game Market

Week in Views E09 - Supercell's Squad Busters goes global, Embracer Group splits, and Apple's Vision Pro flops

GameFounder’s Kadri Harma On Unlocking The MENA Game Market

Week in Views E08 - The UK games industry's skills crisis, Fallout's TV success, and Epic's endless court battles

DoubleDown Interactive’s Faith Price On Lifecycle Marketing Tips To Extend Your App’s Lifespan

Week in Views E07 - State of the Finnish games industry, Squad Busters, and App Store emulators

Product Madness’ Piyush Mishra On Smart Questions For Smaller Studios

Week in Views E06 - Breaking down the Sensor Tower interview, 10 years of Monument Valley, and MENA Month

Elia Games’ Clary Xiaodan Zhang On Saving Marketers 50 Hours/Week With No-Code Automation

Week in Views E05 - GDC Roundup, EU calls out Apple, and lots of MENA news

Week in Views E04 - Sensor Tower acquires data.ai, Epic Games Store is coming to mobile, and Apple's antitrust woes

Week in Views E03 - Inside Supercell's new development structure and TikTok's potential US ban

S04 E11 Innogames’ Deniz Kekeç On Building Long-Lasting Relationships With Narrative Marketing

Week in Views E02 - Apple battles Epic Games, Fortnite and the DMA

S04 E10 Innogames’ Strategy To Extending The Lifespan Of Legacy Games

Week in Views - Layoffs, Unity's troubles and EGDF anger

S04 E09 Guy Gadney & Harry Holmwood On Baking Omelettes And AI Into Your Game Worlds

S04 E08 Webshops, IP In AI, And Avoiding Apple’s Commission Fees: The Full PGC London Wrap-Up

S04 E07 Karl Knights and Lirui Ding On The Data And Trends Defining Mobile Gaming In 2024

S04 E06 Mistplay’s Gabriel Lewis On Leveraging Loyalty To Keep Paying Players Coming Back

S04 E05 NAK3D’s Kelly Vero On Merging Fashion And Gaming To Revolutionise Game Commerce

S04 E04 Mega Studio’s Adam Jaffe On The Impressive Benefits Of Incentivised Traffic

S04 E03 Gamelight’s Günay Aliyeva On The AI Algorithm That Revolutionises UA

S04 E02 Games Factory Talents’ Oleg Paliy On How To Score The Job Of Your Dreams In 2024

S04 E01 Fluent's Matt Conlin On Game-Changing User Acquisition Trends To Watch In 2024

S03 E23 Zynga’s Yaron Leyvand On The Secret To Making A “Forever Franchise”

S03 E22 Aampe’s Jim Laurain On Smart Steps To Inspire Players With Messaging That Matters

S03 E21 Kwalee’s John Wright On Attracting Valuable Users With A Loyalty-Driven Approach

S03 E20 NSPCC’s Kevin Antao And Andy Sallnow On How To Prevent Child Abuse In Games

S03 E19 MY.GAMES’ Elena Grigorian On Smart Strategies To Stay Afloat During This Industry Downturn

S03 E18 Embrace’s Eric Futoran On Understanding Every Player Experience For Record-Breaking Issue Resolution

S03 E17 ConsultMyApp’s Mike Rhodes On 4 Smart Strategies To End Q4 With A Bang

S03 E16 Skillprint’s Chethan Ramachandran On Combining Neuroscience And AI For An Adaptive Play Solution

S03 E15 Playing For The Planet’s Lisa Pak On Gaming For Good And Wielding The Power Of Play

S03 E14 Jam City’s Rose Agozzino On Powerful Partnerships To Promote Cross-Generational, Ground-Shaking Play

S03 E13 Xsolla’s Chris Hewish On Creative Commerce Solutions To Take Control Of Your Game

S03 E12 Chris James and Dave Bradley On Lucrative Gaming Markets And Branding Power At PGC Helsinki

S03 E11 Angus Lovitt And Hong Nguyen On SpaceApe Games’ Smash Success With Automated Forecasting

S03 E10 Angus Lovitt And Hong Nguyen On The Fundamentals Of An Effective Forecasting Framework

S03 E09 data.ai’s Lexi Sydow On Top-Grossing Genres And What It Takes To Make A Successful Game

S03 E08 data.ai’s Lexi Sydow Hot Gaming Trends And Ad Formats That Are Losing Steam

S03 E07 Kwalee’s Ryan Davies On Shifting Marketing Tactics To Match The Shift In Hypercasual Games

S03 E06 Steel Media’s Dave Bradley On The Highlights Of PGC Toronto

S03 E05 MY.GAMES’ Anton Gorodetsky On Brokering Mutually Beneficial Business Relationships

S03 E04 Tactile Games’ Plamen Stefanov On Bringing Breakout Success To Your Casual Game

S03 E03 Mystic Moose’s Mike Levine On Cross-Platform Games And Custom Collectibles

S03 E02 DoubleDown Interactive’s Faith Price On The Sweet Spot For A Successful Soft Launch

S03 E01 WHOW Games’ Tobias Edl On Growth Hacks And Top Tips For Standing Out In The F2P World

S02 E34 Hashbang Games’ Robert Burnett On Equipping Indies With AAA Strength With A Cross-Platform Approach

S02 E33 SKIDOS’ Aditya Prakash On Mastering Organic Growth And Multiple Demographic Targeting

S02 E32 Solid Bash's Matthew Zoern On An Approach That Amplifies A Game's "Fun Factor"

S02 E31 Steel Media’s Dave Bradley On Hot Topics, Hot Takes, And Surprising Statistics At PGC Seattle

S02 E30 Dutch Games Association's Martine Spaans On The Meaning Of Games And Their Evolution In Blockchain

S02 E29 Gameloft's Claudia Trujillo On Tuning-Up The Truth About ASO And UA

S02 E28 Product Madness’ Piyush Mishra On Smart Approaches And Seismic Shifts In A Privacy-First Market

S02 E27 Kooapps’ CK Wang And Mintegral’s Shobeir Shobeiri On Increasing ARPDAU By 40-80% With In-App Bidding

S02 E26 Outfit7’s Nina Oblak And Kayzen’s Ryan Goeden On Harnessing Split Testing To Develop Winning Campaigns

S02 E25 AppQuantum’s Victoria Beliaeva and Alexey Gavrilov On How To Identify And Build A Hit Game

S02 E24 Steel Media's Chris James and Dave Bradley On A New Era Of Mobile, Blockchain, and AI At GDC 2023

S02 E23 Construct's Tom & Ashley Gullen On The New Era Of Games Creation And Making Tech Accessible

S02 E22 Charisma's Guy Gadney On How AI Can Evolve Your Narrative Gameplay

S02 E21 Multiscription’s Teis Anker Mikkelsen On Unleashing Your Game’s Exposure With A Subscription Service

S02 E20 One Ton’s Ray Gregory & Noah Rosenfield On Addictive Gameplay, Community, and Fun

S02 E19 Assetario’s Matej Novak On Using Machine Learning To Predict Player Needs And Make A Profit

S02 E18 Odeeo's Amit Monheit On Growing Your Game's Daily Revenue And LTV With Audio Ads

S02 E17 PlayBatch’s Ezra Regev & Isaac Goldenberg On Game Mechanics For An Attribution-Optimized Game

S02 E16 Smadex’s Philip Gontier On Scaling With SKAN 4.0 And The Benefits Of Privacy-Centric Platforms

S02 E15 Playstack’s Harriet Hughes On Finding The Right Publisher For Your Game

S02 E14 Creadit's Luis Leon On Generating Impressive Creatives Without Breaking The Bank

S02 E13 Leanplum’s Yeshas Nakshathri On Reinventing Live Ops And Deciphering Your Data

S02 E12 Gold Town Games’ Thomas Jonasson On The Nitty-Gritty Of Truly Good Gamemaking

S02 E11 Tiltify’s Tom Downie On Simplifying Charity Gaming And Changing Public Perception

S02 E10 Looking to TikTok For Trends and Product Madness' Alex Haley On Live Ops Made Simple

S02 E09 AI Rules At PGC London 2023, Big Fish Games’ Daniel Helmhold On Epic Branding For Every Budget

S02 E08 Helpshift, Keyword Studios, KatanaAI and Backtrace on what it takes to ensure a successful game launch in 2023

S02 E07 Trailmix’s Philippa Layburn on Identifying Winning Creatives

S02 E06 MobilityWare's Larry Hsieh on LiveOps on a Shoestring Budget

S02 E05 Google’s Jen Lui on how developers of all sizes can ‘Win The Launch’ - for every game

S02 E04 Nick Button-Brown advisor, investor and business leader on the opportunities and challenges of the global games market

S02 E03 Riley Anderson from Umami Games on the realities of hypercasual development for indie studios

S02 E02 Jackie Jin from Squid Games on the importance of credibility and culture in a casual games studio

S02 E01 Greg Hartrell from Google on how to build for long-term success on mobile

S01 E06 Ville Heijariand and Arseny Lebedev from Original Games on raising cash and merge mechanics

S01 E05 Facebook Audience Network on the future of app monetisation

S01 E04 Kelly Vero Super Hero on the past, present and future of the games industry

S01 E03 Mark Ettle of Cobra on the importance of good game mechanics

S01 E02 Ella Romanos of Fundamentally Games on the importance of LiveOps

S01 E01 Pollen VC's Martin Macmillan explains M&As