All Episodes
MarTech Podcast ™ // Marketing + Technology = Business Growth — 1000 episodes
Is AI more like a tool or an operating system?
One piece of marketing technology you think most teams could stop paying for tomorrow
One metric acquirers scrutinize that most marketers completely overlook
Changes to how you'll spend a marketing budget
By 2028 the AI tools developers could cost more than the developers themselves?
Why Your Data Isn't Changing Your Business Decisions
The marketing workflow that will disappear completely over the next 3 years
What parenting can teach you about leading marketing teams
The mistake almost every conference speaker makes
Let AI agents use your platform or force marketers into your UI?
One AI tool every marketer should be experimenting with right now
How to launch AI-Native Marketing Campaigns
Will CTV merge fully with digital advertising?
How to move marketing budget into CTV
Will AI create more video ads or better video ads?
The biggest misconception marketers still have about CTV
Which live sport is still the most valuable advertising property in America?
How CTV Became Performance Marketing’s Next Channel
What's more important in the AI era: trust, traffic, or personalization?
If you could delete one category from the MarTech stack tomorrow, what would it be?
What's one thing marketers still believe about websites that won't be true three years from now?
What's the scariest part of putting your revenue at risk?
Why LLM visibility is yet another vanity metric, why static websites can't serve AI-shaped journeys
The most human skill that becomes more valuable as AI gets better
Are we heading toward a future where brands matter less or more?
One thing marketers should stop doing immediately
Ban this phrase from every AI marketing keynote
Stop obsessing over this marketing metric
Why great marketing is like baking Cookies
The most slept-on product from Adobe that people should be using
This marketing job became more valuable thanks to AI
The most overrated use of AI right now
What does an SVP of a global company do on a daily basis?
Defining simply what Adobe does
Adobe SVP's take on Marketing Enterprise AI
Biggest mistake made while scaling Thrillist
One LinkedIn “best practice” that’s actually a waste of time
Putting links in your LinkedIn posts kills your reach?
Biggest lesson learned scaling Thrillist
Should you boost your best-performing LinkedIn posts with paid?
Waking Up Your Professional Network
One AI tool you absolutely can't do without
A lesson from operating nuclear submarines
The first SaaS platform to eliminate
One thing marketers are overcomplicating
The Scope of AI Disruption
What’s the question every board asks that most marketers aren’t ready for?
Is this use of AI actually making you less effective?
If SEO is actually dying, what should marketers stop doing today?
One marketing lesson from Lady Gaga that every CMO should steal
The Voice-First Shift Companies Can’t Ignore
Let's ban this phrase from AI vendor pitches forever
You say you're data-driven but are you lying?
The most useful AI workflow
AI will erase this Martech category?
This will force a fast pivot
Marketing innovation in the AI era
Will DOOH have more media spend than static billboards?
Marketers' biggest misconception about billboards
How to start testing DOOH
The most overrated screen in advertising right now
Big prediction for the future of the digital out-of-home industry
From Billboards to Bottom-Funnel Results
One clear sign a podcast has real market fit
The biggest trap in “going video” for a business podcast
Don’t trust when a brand tells you their podcast is “working”
Guest swaps, SEO, or listener surveys?
The most common mistake in podcast titles
The Playbook for Sustainable, Organic Podcast Growth
AI hype in MarTech justified?
Is LinkedIn an underrated or overrated marketing channel?
Owning and learning from mistakes
Illuminating the Dark Funnel
How to target the top B2B podcasters
This tool will fade after the hype
The 3 most important signals to track
Top Learnings from 2 Martech Exits
Intent Data Is Dead. Alpha Signals Aren’t.
One signal that tells you a company is actually ready for AI agents
Marketers will be embarrassed they used to do manually
The most dangerous thing a marketer can automate without human oversight
The biggest misconception CMOs have about what AI agents can actually replace today
Shared Traits of CEO Heavyweights
The Agentic Evolution according to Salesforce’s CMO
One marketing principle that stays constant across multiple companies
The biggest mistake in building orchestration workflows
Top 3 three tools in your marketing tech stack
One workflow that completely eliminated a painful manual handoff
Using AI to build more creative workflows
The marketing tactic everyone's sleeping on right now
Pitch to a 25-year-old performance marketer to get them to test direct mail
One growth tactic that worked in 2015 that will still work in 2035
The most creative piece of direct mail
AI Personalization in Direct Mail Campaigns
Unique Challenges in Building a Martech Company in 2026
The Year of Context Engineering
The Rise of AEO in 2026
MarTech Insights and Highlights from 2025
Scott Brinker’s 2026 Martech Predictions Unpacked
Is Your AI Too Personal?
The #1 CEO and CMO Red Flag
Stop Chasing Shiny Objects and Do This Instead
The Consultant's Secret Roadmap
Why CEO’s still don’t get modern marketing
What platform is best for a new creator?
What should marketers understand about Roblox as a serious platform?
Difference between being a CMO at private vs public company
Biggest MarTech Fail You've Ever Experienced?
To rebrand, or not to rebrand?
Three metrics that prove your content strategy is working
Biggest red flag that shows a company isn’t ready to start a video podcast
How do you get a company executive to say something quotable in their first recording session?
Advice you'd give to yourself before launching the B2B Growth podcast?
11 Must-Answer Questions to Build a B2B video
What's the biggest lie marketers tell themselves about their own data?
What is the coolest agent you’ve built for yourself?
What is your automaton tech-stack?
The best data source to understand what is popular in B2B media
Why Marketers Should Treat AI Like a Frenemy
What will the marketing analytics tech-stack look like in 5 years?
What legacy marketing metric needs to die?
Quickest way to improve analytics using live data in a campaign
The most important learning about data at Meta
CMO and Former Meta AI Marketer on AI’s Reality Check
Which frontier model will win the AI-platform battle?
The biggest risk of marketers trusting AI
One universal truth of marketing for B2B Tech companies
New line of responsibility between the marketing and engineering teams
The most overhyped AI use case in marketing right now
Navigating the AI boom with resilient marketing
G2's Most Powerful Secret
This AI Trend Is A Lie
AI's Most Unexpected Impact
This metric is costing you money
It's not AI vs. humans, it's Automation vs. Infrastructure
What are the hardest questions publishers are asking about programmatic?
How would you allocate a $10 million programmatic budget in 2025?
What’s the one thing a brand can do to optimize a programmatic campaign?
Who is winning the never-ending turf war between DSPs and SSPs?
Understanding the Media Publishing Landscape
The future is platforms like Meta being able to manage targeting, creative, and optimization
One thing most people don’t understand about Mark Zuckerberg’s marketing philosophy
How Meta’s recent AI hiring focus is that impacting the rest of the company
First impressions when Apple introduced the App Tracking Transparency feature in iOS 14.5
How will features like Google's AI Mode impact how people market?
Meta's CMO's playbook for digital marketers
How an AI integration can actually drive customers away
The first sign that your AI implementation is about to fail
The trend that most marketing leaders are missing
The biggest data visualization mistake
Does AI Have a Toxic Positivity Problem?
One alignment tactic every B2B company should implement
Most radical organizational structure change that improved alignment
Best tip for a new CMO working with a skeptical marketing-resistant sales leader
The number one thing marketers do that drives sales teams absolutely crazy
Why Marketing wants Sales to love them (and why they’re just not into us).
The biggest budget-burning marketing trend right now
Which marketing role will be extinct in five years?
Which marketing channels to cut when budget gets slashed?
The biggest mistake enterprise companies make when trying to implement AI
How can Marketing lead AI transformation
Top AI Thought Leaders Marketing Should Know
How Marketing Leaders Must Evolve for Agentic AI
Will AI Replace Marketing Jobs by 2028?
Custom AI Agents vs Out-of-the-Box Tools
AI Agents for marketing automation
Game plan for integrating AI into contextual targeting campaigns
Arguing against the effectiveness of AI in contextual advertising
Investing more in AI for contextual ad creation vs in human-created media for ads
Contextual targeting more important than cookie-based targeting?
AI-powered contextual Ad targeting
The Crisis Killing Your Creator Marketing ROI
The Great Podcast Marketing Debate: Demand Creation vs Capture Strategy
Performance Ads vs Influencers: Smart CMOs Reveal Where They're Moving Their Budgets
CMOs brutal truth to describe Content Marketing in one word
Data-driven Creative Content Strategy that's transforming marketing
Why brand-owned content is marketing’s new frontier
What mistakes are marketers making by investing in first-party data strategies?
What convinced you to leave your VP role at Meta to found a privacy-focused startup?
Are clean rooms actually solving the privacy problem or just adding complexity?
Does contextual targeting actually outperform audience-based approaches?
Mozilla’s Privacy-Friendly Ad Targeting
How has the life of an AI expert changed since the launch of chatGPT?
What do Amperity Identity Resolution Agents do?
Should your C-Suite learn to use AI before your employees?
Which team should be responsible for integrating AI into your product?
Mastering AI Personalization with Customer Identity Data
Playbook for using Agile principles to integrate AI into your martech stack
Master existing tools vs invest in new AI technology
One word that describes how most marketing teams are using their martech stacks today
Do Agile Processes Deliver Better ROI Than Integrating New Martech Tools?
How To Operationalize Marketing Technology Using Agile Approaches
Who gets fired first when AI Agents become a reality?
ChatGPT, Claude, and Gemini enter a cage match...
How will Agentic architecture change how software is sold?
The $750 billion AI advertising opportunity
ABM for B2C: Marketing Genius or Complete Waste of Time?
Should Your CMO Report to Sales? (SaaS Org Chart Debate)
The five most important TLA's for B2B marketers today
When will AI be able to execute an end-to-end ABM campaign?
Why ABM Strategies Often Fall Short And How To Fix Them
AI Hype Cycle: Peak or Just Beginning?
Red Flags Every Marketer Should Know
First-Party vs. Synthetic Audiences
Big AI Platforms vs. Specialized Tools
How AI orchestration will shape the next wave of software innovation
AI-Led Social: Going from listening to interaction (copy) (copy) (copy)
Customer engagement metrics or brand visibility KPIs?
How many social media channels can you name in one minute?
2025 social media landscape for brands trying to implement AI
AI-Led Social: Going From Listening To Interaction
Finding Your Niche Market
The Art & Science Behind Billboards
One word that describes the status of market research today
The benefits of writing with a co-author
How to connect global and local messaging for your brand
Why Nataly Wrote Her Recent Book Brand Global, Adapt Local
How To Encode Your Brand Voice Into AI Tools
Why AI in GTM presents massive opportunities
How Agentic AI Will Transform Sales & Marketing
PR's Role In Marketing
Landscape Of PR Tech
Double Down On A Top-Performing Social Channel Or Diversify Efforts Across Multiple Channels?
Responding Quickly Or Providing The Right Answer To Customer Questions?
Are AI-Generated Influencers A Trend Or Trash?
Do Consumers Want Brands To Slide Into Their DMs?
Social Disconnect Between Brands & Consumers
Long-Form Content Vs Social Shorts For Lead Gen
Too Expensive For Startups To Produce Quality Content For YouTube?
YouTube Ads Vs Organic Content Strategies
Is YouTube Presence Important For Every Brand?
Extracting Leads From YouTube Views
How AI is impacting influencer marketing & content
Influencer marketing graduating to the boardroom
Optimizing Organic Marketing Channels
Thinking beyond the old way of “bean counting” measurement
Game Plan For Handling A Sudden Drop In Lead Generation
Diversifying Into Alternative Channels For GTM
Investing In Clay Vs Sourcing Your Own Data
Is AI-Led Personalization Is The Future Of Marketing?
Cannonball GTM Crash Course
Game Plan For Leveraging Data Analytics To Drive Marketing Decisions
Is Influencer Marketing Just A Trend?
Diversifying Into SMS Marketing For Customer Engagement
Data Privacy Compliance Vs Innovative Marketing Technologies
How To Create Value For Foreign Consumers; Balancing Global And Local Priorities; Domestic Benefits Of A Global Mindset
The Global Marketing Playbook
Doubling Down On Full Stack AE’s Or Diversifying?
One word for people's privacy concerns with AI
Invest First In AI-driven Sales Or Customer Support?
How AI Is Fundamentally Changing Demand Generation
Effective leadership in marketing organizations
The right GTM for your company's size & audience
Are Your Marketing Team Comms Broken?
Changes In The MarTech Landscape
The Rise Of The Fractional CMO
How To Increase Email Response Rates
Purpose-based brand definition & strategy
The CRM Moneyball Moment
Unbounce’s Acquisition of Insightly
The Story Behind Semrush’s Acquisition Of Third Door Media
How Local Grocers & Convenience Stores Can Modernize Their Marketing
The Surging Importance Of Retail Media Networks
What plays would you call to scale a DTC business from startup to $10 million ARR?
Are Subscription Models The Best Pricing Strategy For DTC Brands?
What’s The One Word Marketers Should Focus On When Transitioning From DTC To Retail?
Should Growing Retail Brands Double Down On Their In-Store Retail Outlets Or Diversify To DTC?
Has DTC Marketing Peaked
Toss Up: AI-driven Analytics or Traditional Market Research?
Double Down Or Diversify: Content Marketing Vs Channel Expansion?
Trend or Trash: Is A Focus On Zero-Party Data Worth Pursuing?
Buy or Sell: Is Personalization The Future Of Marketing?
Is Product, Sales, Or Marketing- Led Growth Right For You?
When Will AI Be Rich Enough To Start Customizing The Experiences Without Relying On Us Marketers?
Mobilizing The C-Suite To Embrace Personalization Across The Entire Organization
AI Personalization Secret Sauce
AI Personalization Improves ROI?
The History Of Personalization
The Power Of Financial Media Networks
Secrets To CPG Marketing Success
Why Programmatic Buying Dominates CTV
The Rise Of Linear Streaming & What It Means
Tips For Creating Engaging Videos
What Audiences Want From Creators
We Need More Digital Warmth
What Today’s Marketing Leaders Are Missing
Finding Your Niche Market
The Art & Science Behind Billboards
Why AI In GTM Presents Massive Opportunities
How Agentic AI Will Transform Sales & Marketing
Transitioning To A 1st-Party Data Plan
Bridging The Gap Between Your Marketing & Data Teams
Using Data To Drive Personalization
Rakuten’s Business Model – Size, Scope & Mission
Landscape Of PR Tech
PR's Role In Marketing
The CRM Moneyball Moment
Unbound’s Acquisition Of Insightly
We Need More Digital Warmth
What Today’s Marketing Leaders Are Missing
Developing & Deploying AI-Powered Apps Successfully
Navigating GenAI's Hallucinations
Successfully Tracking Gen Z Online Habits
Leveraging Influencer Commerce
What Are Best Practices For Updating A Wikipedia Page About You?
What Are The Requirements To Get Your Own Page On Wikipedia?
Aligning Your Sales & Marketing Teams Through Social Media
How Fractional Leadership Roles Are Transforming The Marketing Landscape
What To Do When Your Company Data Isn't Easily Accessible
What It Means For Companies To Be "Data-Rich" But "Insights-Poor"
Transforming Client Feedback InTo New Product Features
Streamlining Creative Project Briefing & Approval Workflows
AI In Podcast Advertising & YouTube Sponsorships
Effective Marketing For Healthcare & Life Sciences Companies
How To Stop Starvation Marketing
How Local Grocers & Convenience Stores Can Modernize Their Marketing
The Surging Importance Of Retail Media Networks
Effective Mobile Marketing & Attribution
Employing A Powerful AI-Driven Marketing Strategy
How Consumer Engagement Is Evolving
Fueling Fandom & Creating Better Advertising Experiences
Don't Sleep On Retail Media Networks
Attention Measurement In The Real World
The Benefits & Challenges Of Implementing Contextual Advertising
The importance Of Brand Safety & Alignment In CTV Advertising
The Best Path Forward For Marketers With The Elimination Of 3rd-Party Data
Why Marketers Need To Start Gathering Psychographic Data About Customer Intent
How Martech/Adtech Companies Can Innovate While Remaining Privacy-Compliant
How To Avoid Building A Product You Can't Market
The Power Of Financial Media Networks
Secrets To CPG Marketing Success
Unlocking Hidden Data Within Customer Calls
Understanding & Optimizing The Lead Journey
The World Of Marketing Outside Of AI
Collaborative & AI Challenges For Marketers
The Changing Landscape Of CDPs
The Shift In Martech Buyers Towards Data & IT Teams
Executive View Of Marketplace Marketing Measurement
How Indeed Measures Marketing To Fuel Career Success
Building Healthy Corporate Culture & Promoting Diversity & Inclusion
Effective Marketing Tech Integration Strategies
How To Translate CX Into Growth
Reduce Church With Intentional CX
Marketing In The Era Of AI
Bridging The Gap Between Marketing & Sales
The Generational Shift Of Modern B2B Buyers
The Disconnect Between B2B Brand & Demand
Leveraging AI & Digital Experiences To Enhance The Client Journey
Finding The Balance Between Performance Marketing & Brand-Building
Why Programmatic Buying Dominates CTV
The Rise Of Linear Streaming & What It Means
Emotional Impact Of AI On Marketers
Where To Integrate AI Into Your MarTech Stack?
The State Of AI Tooling
Tips For Creating Engaging Videos
What Audiences Want From Creators
Transitioning To A 1st-Party Data Plan
Bridging The Gap Between Your Marketing & Data teams
Using Data To Drive Personalization
The Right GTM For Your Company's Size & Audience
Use Cases Of Generative AI In Marketing Strategies
Redefining Marketing Personalization At Scale
Rakuten’s Business Model – Size, Scope & Mission
Developing & Deploying AI-Powered Apps Successfully
Navigating GenAI's Hallucinations
Strategy Alignment Vs. Tech Solutions
Revenue Marketing In The Digital Age
AI & data analytics within the customer journey
Defining AI Data analytics For Marketers
Successfully Tracking Gen Z Online Habits
Leveraging Influencer Commerce
Exploring The Relationship Between Creativity & Modern Content Suites
The Impact Of AI On Personalized Content Delivery
Building High-Performing Landing Pages W/Out A Developer
Exploring The Resurgence Of A/B Testing
What Are Best Practices For Updating A Wikipedia Page About You?
What Are The Requirements To Get Your Own Page On Wikipedia?
Aligning Your Sales & Marketing Teams Through Social Media
How fractional Leadership Roles Are Transforming The Marketing Landscape
How Data Marketing Is Reshaping Omni-Channel Marketing
The Challenges Of An Omni-Channel Marketing
Avoiding AI swirl
Is Every Company Now An Adtech Company?
What To Do When Your Company Data Isn't Easily Accessible
What It Means For Companies To Be "Data-Rich" But "Insights-Poor"
Increasing Sales With Powerful Email Marketing
Building Healthy, Engageable Email Lists
Planning Tech-Driven TV Campaigns
Crafting Effective TV Campaign Strategies
Navigating The Evolution Of Connected TV Advertising
Transforming Client Feedback Into New Product Features
Streamlining Creative Project Briefing & Approval Workflows
AI In Podcast Advertising & YouTube Sponsorships
Chat Engine Optimization Is Becoming The New SEO For Advertising
High Costs Associated With Building Chatbots
The ROI Of Today’s CRM
What Modern CRM Looks Like
Effective Marketing For Healthcare & Life Sciences Companies
How To Stop Starvation Marketing
Effective Mobile Marketing & Attribution
Employing A Powerful AI-driven Marketing Strategy
The Future Of PR Measurement For B2B Companies
8 Keys To Cracking The Modern Corporate Narrative
How Consumer Engagement Is Evolving
Fueling Fandom & Creating Better Advertising Experiences
Don't Sleep On Retail Media Networks
Attention Measurement In The Real World
Where Customer Engagement & UX Intersect
The State Of Marketing Data & Analytics
The Effects Of 3rd-Party Cookie Deprecation
The Rise Of Data Collaboration
The benefits & Challenges Of Implementing Contextual Advertising
The Importance Of Brand Safety & Alignment In CTV Advertising
Best Martech To Integrate With LinkedIn Ads
Leverage LinkedIn Ads To Build Your Pipeline
Search Generative Experience (SGE) and Website Traffic
Protecting creators from AI-powered copyright infringement
Effective Brand Strategy In A Crowded Marketplace
Turning Customer Marketing Strategy Into Pipeline Growth
Insights On Cross-Border Partnerships
Game-Changing Global Partnerships For Startups
Making Your SaaS Biz A “Must Have”
Unit Economics Deciphering The State Of SaaS
1st & Zero-Party Data In Marketing & CX
Why Social Media & Advertising Need To Evolve
Giving Chatbots A Brain To Increase CX
Hyper-Personalization Is The Future Of Customer Service
The Best Path Forward For Marketers With The Elimination Of 3rd-Party Data
Why Marketers Need To Start Gathering Psychographic Data About Customer Intent
Influencer Marketing & SEO As offensive Tools
Leveraging AI To Scale Content Marketing
How Martech/Adtech Companies Can Innovate While Remaining Privacy-Compliant
How To Avoid Building A Product You Can't Market
Unlocking Hidden Data Within Customer Calls
Understanding & Optimizing The Lead Journey
Quantitative and Qualitative Wins In B2B Marketing
The Delicate Art Of Balancing Marketing Automation
Ranking Trust, Privacy, Affordability, And Personalization
What Consumers Want From Brands
The World Of Marketing Outside Of AI
Collaborative & AI challenges For Marketers
Executive View Of Marketplace Marketing Measurement
How Indeed Measures Marketing To Fuel Career Success
Prepping For An AI-Driven Landscape
Why Marketing Needs A Data Shift
Building Healthy Corporate Culture & Promoting Diversity & Inclusion
Effective Marketing Tech Integration Strategies
Reduce Church With Intentional CX
How To translate CX Into Growth
The first 60 days of a CMO
Why Chief Customer Officers Sit Next To CMOs
Finding Authenticity In The Creator Economy
AI’s Impact On Content Licensing
Marketing In The Era Of AI
Bridging The Gap Between Marketing & Sales
The Generational Shift Of Modern B2B Buyers
The Disconnect Between B2B Brand & Demand
Database Architecture For Future AI
Leveraging AI In Email Tools
Navigating Today’s Marketing Measurement Challenges
Effective CTV Ad Targeting & Measurement
Contribution & Attribution Model Best Practices
Attribution Vs Contribution To Value Marketing Growth
Three Reasons Platform Excellence Is Essential To Growth
Revitalizing Your Business Through The Right Platforms
The Concept Of Account-Based Everything (ABX)
The Future Of MarTech & ABM
How AI Is Impacting Influencer Marketing & Content
Influencer Marketing Graduating To The Boardroom
Addressing Employee Concerns Around AI Implementation
Transparency & Accuracy With AI In Advertising
Why Knowledge Friction Is The Top Issue For Salespeople
Using AI To Address Knowledge Friction
Going Beyond The AI Hype
Ins & Outs Of Powerful Product Marketing
Optimizing Organic Marketing Channels
Thinking Beyond The Old Way Of “Bean Counting” Measurement
Protecting Your Online Reputation
Empowering Truth In The Digital Age
How CMOs Navigate Complexities Of Digital
Why CMOs Will Fail In The Age Of AI
Bridging The Gap Between Physical & Digital Marketing
Navigating The Future Of Marketing As Cookies Crumble
How AI-driven Personalization Can Nurture Consumer Trust
Why Prioritizing Zero-Party Data Will Be Integral To Marketing
Choosing The Best Digital Strategy For International Business
Why You Need A Market Intensification Strategy
Why Your Media Buying Strategy Is Killing Your Brand
Why You Don't Need To Worry About The Death Of The Cookie
The Future of Marketing Measurement
The Benefits of Multi-channel Data Clean Rooms
The Toxic Dependency on 3rd-Party Cookies
Collaborating With Creators For YouTube Growth
Roadmap To Monetizing YouTube Content
Emotional Impact Of AI On Marketers
Where To Integrate AI Into Your MarTech Stack?
The State of AI Tooling
Effective Leadership In Marketing Organizations
The Right GTM For Your Company's Size & Audience
The Power Of Video Bases Research Interview
Audience Discovery For Marketing Research
Use Cases Of Generative AI In Marketing Strategies
Redefining Marketing Personalization At Scale
Strategy Alignment Vs. Tech Solutions
Revenue Marketing In The Digital Age
What Podcasters Can Learn From Bloggers
Impression Volume Vs Quality
The Impact of AI on The Legal Sector
Unraveling the Legal Tech Ecosystem
AI & Data Analytics Within The Customer Journey
Defining AI Data Analytics For Marketers
Exploring The Relationship Between Creativity & Modern Content Suites
The Impact Of AI On Personalized Content Delivery
How To Align Automation And Authenticity
Why LinkedIn Is The Marketer's Social Platform
Building High-Performing Landing Pages w/out A Developer
Exploring The Resurgence Of A/B Testing
How Data Marketing Is Reshaping Omni-Channel Marketing
The Challenges Of An Omni-Channel Marketing
Using Midjourney For Eye-Popping Imagery
Meet The Humans Of MarTech
What Level Of Content Personalization Can We Expect?
Automation Vs Creativity: What Is More Important?
Avoiding AI Swirl
Is Every Company Now An Adtech Company?
Increasing Sales With Powerful Email Marketing
Building Healthy, Engageable Email Lists
Optimizing Media Buying In Privacy First Era
How Marketing Mix Modeling Unlocks Scale & Incrementality
Chat Engine Optimization Is Becoming The New SEO For Advertising
High Costs Associated With Building Chatbots
The ROI of Today’s CRM
What Modern CRM Looks Like
How Generative AI Solves Branding Problems
AI Transformation Strategies
How To Ethically Collect Targeted Data
Why Permissioned Consumer Data > Retail Media
The Future Of PR Measurement For B2B Companies
8 Keys To Cracking The Modern Corporate Narrative
Where Customer Engagement & UX Intersect
The State Of Marketing Data & Analytics
Evaluating MarTech Solutions For Your Needs
Discovering MarTech Solutions That Solve Your Problems
The Effects Of 3rd-Party Cookie Deprecation
The Rise Of Data Collaboration
Best Martech To Integrate With LinkedIn Ads
Leverage LinkedIn Ads To Build Your Pipeline
The Evolution Of Market Intelligence Platforms
Relationships Between Marketing Functions & Company growth
Can MarTech Avoid Commoditization?
Problems With B2B Tech's Content Marketing Approach
Search Generative Experience (SGE) And Website Traffic
Protecting Creators From AI-Powered Copyright Infringement
Effective Brand Strategy In A Crowded Marketplace
Turning Customer Marketing Strategy Into Pipeline Growth
Why Unique Data Sets Are The AI Competitive Advantage Of The Future
The Power Of Owned Media Assets
Insights On Cross-Border Partnerships
Game-Changing Global Partnerships For Startups
Making Your SaaS Biz A “Must Have”
Unit Economics Deciphering The State Of SaaS
The Impact Of Generative AI On Marketing
The Modern Marketing Data Stack Report
How To Determine Newsworthiness
Snooze Or News: AI For PR
1st & Zero-party Data In Marketing & CX
Why Social Media & Advertising Need To Evolve
Influencer Marketing & SEO As Offensive Tools
Leveraging AI to Scale Content Marketing
CMO Success Measurement
The Evolving CMO Role
MarTech Industry Predictions
2024 Consumer Marketing Trends
How knowledge friction impacts commerce
Deployment Of Knowledge Layers
Using MarTech Tools For Deep Thought Work
The process of automating your busywork
Is My Product Priced Correctly?
Start Point To Improve Margins
How Marketers Should Approach Programmatic Advertising
Preparing For A Cookie-Less World
Quantitative And Qualitative Wins In B2B Marketing
The Delicate Art Of Balancing Marketing Automation
Increasing Your Content's Lifespan
How To Act Like A Media Company
Ranking Trust, Privacy, Affordability, And Personalization
What Consumers Want From Brands
Prepping For An AI-Driven Landscape
Why Marketing Needs A Data Shift
B2B content marketing secrets
Identifying your B2B Demand Gen audience
Virtual Product Placement
In-Content Advertising In Streaming
The First 60 Days Of A CMO
Why Chief Customer Officers Sit Next To CMOs -- Karen Budell // Totango
Finding Authenticity In The Creator Economy -- Analisa Goodin // Catch+Release
AI’s Impact On Content Licensing -- Analisa Goodin // Catch+Release
AI's Role In Finding The Right Influencers -- Ismael El-Qudsi // SocialPubli
Is AI The Next Frontier Of Influencer Marketing? -- Ismael El-Qudsi // SocialPubli
Database Architecture For Future AI -- Brian McKenna // DMi Partners
Leveraging AI In Email Tools -- Brian McKenna // DMi Partners
Navigating Today’s Marketing Measurement Challenges -- Chris Kelly // Upwave
Effective CTV Ad Targeting & Measurement -- Chris Kelly // Upwave
Using AI To Scale Podcasts, FAQs, & Articles -- Geoff Atkinson & Connor Ray // Texo
Creative Content Generation In MarTech -- Geoff Atkinson & Connor Ray // Texo
The New Identity Data Landscape -- Kristina Prokop // Eyeota
The Global Audience Data Landscape -- Kristina Prokop // Eyeota
Three reasons Platform Excellence Is Essential To Growth -- Ted Moser // Prophet
Revitalizing Your Business Through The Right Platforms -- Ted Moser // Prophet
The Concept Of Account-Based Everything (ABX) -- Dmitri Lisitski // Influ2
The Future Of MarTech & ABM -- Dmitri Lisitski // Influ2
Strategic Visitor ID Insights -- Nick Lissette // Pearl Diver
How site Visitor ID Enhances Lead Gen -- Nick Lissette // Pearl Diver
Unlocking Anonymous Visitor Identification -- Nick Lissette // Pearl Diver
M&A As A Marketing Strategy -- -- Nii Ahene // Tinuiti
MarTech Strategy In A Nutshell -- Nii Ahene // Tinuiti
Why Knowledge Friction Is The Top Issue For Salespeople -- Chris Mahl // Pryon
Using AI To Address Knowledge Friction -- Chris Mahl // Pryon
Utilizing Analytics To Understand Customer Feedback -- Mattia Santin // Hotjar
Maximizing Customer Empathy With Product Design -- Mattia Santin // Hotjar
Replacing Cookies With Empathy-Based Personas -- Emily Lyman // Branch & Bramble
MarTech For Lifestyle Brands -- Emily Lyman // Branch & Bramble
The Next Generation Of AI In ECommerce -- Blake Van Leer // Proto AI
Protecting Your Online Reputation -- James Mawhinney // Media.com
Empowering Truth In The Digital Age -- James Mawhinney // Media.com
Live Commerce Strategies For Brands & Influencers -- Ronald C. Pruett, Jr. // The Boston Associates
Will Live Commerce Be imported From China? -- Ronald C. Pruett, Jr. // The Boston Associates
Understanding Community-Led Growth -- Jake Randall // Common Room
Navigating The Influencer-Led B2B Buyers Journey -- Jake Randall // Common Room
How CMOs Navigate Complexities Of Digital -- Amanda Cole // Bloomreach
Why CMOs Will Fail In The Age Of AI -- Amanda Cole // Bloomreach
Tips For B2B Software Marketers -- Chris Voce // G2
5 factors Shaping B2B Software Buying -- Chris Voce // G2
The Acquisition-To-Growth Playbook -- Elizabeth Cholawsky // HG Insights
Displacing Competitors Through Product Launches -- Elizabeth Cholawsky // HG Insights
Technology Intelligence Data-Driven Decision-Making -- Elizabeth Cholawsky // HG Insights
Integrating Marketing Into Field Ops -- Rob Freedman // Zuper
How Sustainable SaaS Growth Looks -- Rob Freedman // Zuper
How Growth Marketers Leverage AI -- Rob Freedman // Zuper
Why Retail Requires Entertaining Communities -- Sebastian Hamann // Shopware
The AI Industrial Revolution Of Ecommerce -- Sebastian Hamann // Shopware
Choosing The Best Digital Strategy For International Business -- Nataly Kelly // Take Your Company Global
Why You Need A Market Intensification Strategy -- Nataly Kelly // Rebrandly
Collaborating With Creators For YouTube Growth -- Adetutu Laditan // YouTube
Roadmap To Monetizing YouTube Content -- Adetutu Laditan // YouTube
New Customer Engagement Industry Benchmarks -- Ian Macleod // SALESmanago
Where Is AI Taking Marketing? -- Ian Macleod // SALESmanago
Best AI Tools For Marketers -- Jeanna Barrett // First Page Strategy
Lead Gen Strategies For SaaS -- Jeanna Barrett // First Page Strategy
Why A/B Testing Will Be Extinct In 3 Years -- Paul Meinshausen // Aampe
How AI Is Disrupting Lifecycle Marketing -- Paul Meinshausen // Aampe
The Power Of Video Bases Research Interview -- Sharekh Shaikh // CleverX
Audience Discovery For Marketing Research -- Sharekh Shaikh // CleverX
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
What Podcasters Can Learn From Bloggers -- David Finkelstein // BDEX
Impression Volume Vs Quality -- David Finkelstein // BDEX
Making The Most Of Your Tech & Data Investments -- Courtney Trudeau // Merkle
Why The Biggest Barrier In Tech Is Data -- Courtney Trudeau // Merkle
CX At scale & Speed Of Customer Expectations -- Courtney Trudeau // Merkle
How To Retain A Prospect's Attention -- Melissa Kwan // eWebinar
Why Zoom Calls Aren't Scalable -- Melissa Kwan // eWebinar
Planning Tech-Driven TV Campaigns -- Angela Voss // Marketing Architects
Crafting Effective TV Campaign Strategies -- Angela Voss // Marketing Architects
Navigating The Evolution Of Connected TV Advertising -- Angela Voss // Marketing Architects
The Impact Of AI On The Legal Sector -- Colin Levy // Malbek
Unraveling The Legal Tech Ecosystem -- Colin Levy // Malbek
Spotify’s “All Ears On You” Ad Business -- Ann Piper // Spotify
Spotify’s Vision For Digital Audio Advertising -- Ann Piper // Spotify
Why Startups Shouldn't Hire Full-Time -- Emma Westley // Fractional CMO & Content Strategy Consultant
The Rise Of The Fractional CMO -- Emma Westley // Fractional CMO & Content Strategy Consultant
How Agencies Should Use AI-- Jennifer Jones-Mitchell // Human Driven AI
Using Gen AI For Design -- Jennifer Jones-Mitchell // Human Driven AI
AI News: GP4, GPTs, & Biden's Exec Order -- Jennifer Jones-Mitchell // Human Driven AI
Why Social Selling Matters So Much -- Melissa Kwan // eWebinar
Prioritization for Startups Marketers -- Melissa Kwan // eWebinar
Why Startup Marketing Isn't What It Used To Be -- Melissa Kwan // eWebinar
How to Align Automation And Authenticity -- Luis Baez // Madecraft
Why LinkedIn Is The Marketer's Social Platform -- Luis Baez // Madecraft
Using Midjourney For Eye-Popping Imagery -- Phil Gamache // Humans of Martech podcast
Meet the Humans of MarTech -- Phil Gamache // Humans of Martech podcast
The core Differences Between Walmart And Amazon Advertising -- Destaney Wishon // BetterAMS
How Amazon Advertising Has Matured -- Destaney Wishon // BetterAMS
What Level Of Content Personalization Can We Expect? -- Vishal Sood // Typeface
Automation Vs Creativity: What Is More Important? -- Vishal Sood // Typeface
Optimizing Media Buying In Privacy First Era -- Rohit Maheswaran // Lifesight
How Marketing Mix Modeling Unlocks Scale & Incrementality -- Rohit Maheswaran // Lifesight
Contextual Targeting's Next Level -- Vitaly Pecherskiy // StackAdapt
Why Programmatic Is Growing? -- Vitaly Pecherskiy // StackAdapt
Unifying ECommerce And Retail Data -- Ross Andrew Paquette // Maropost
Optimizing In A Changing Economy -- Ross Andrew Paquette // Maropost
How Generative AI Solves Branding Problems -- Jennifer Jones-Mitchell // Human Driven AI
AI Transformation Strategies -- Jennifer Jones-Mitchell // Human Driven AI
How To Ethically Collect Targeted Data -- Brian Mandelbaum // Attain
Why Permissioned Consumer Data > Retail Media -- Brian Mandelbaum // Attain
Usage-Based Pricing & Product-Led Growth -- Brian Kotlyar // Hightouch
Why You Can Buy Every Marketing Tool Imaginable -- Brian Kotlyar // Hightouch
Evaluating MarTech Solutions for Your Needs -- Sean Simon // Cogent
Discovering MarTech Solutions That Solve Your Problems -- Sean Simon // Cogent
The Evolution Of Market Intelligence Platforms -- Melissa Sargeant // AlphaSense
Relationships Between Marketing Functions & Company Growth -- Melissa Sargeant // AlphaSense
Impacts Of Gated Email -- Andy Mowat // Gated
How Reaching Your Audience Is Evolving -- Andy Mowat // Gated
Can MarTech Avoid Commoditization? -- Joe Zappa // Sharp Pen Media
Problems With B2B Tech's Content Marketing Approach -- Joe Zappa // Sharp Pen Media
Why Unique Data Sets Are The AI Competitive Advantage Of The Future -- Shay Howe // ActiveCampaign
The Power Of Owned Media Assets -- Shay Howe // ActiveCampaign
The Impact Of Generative AI On Marketing -- Denise Persson // Snowflake
The Modern Marketing Data Stack Report -- Denise Persson // Snowflake
Making sense of Celebrities, Influencers & Brands -- Greg Writer // Launch Cart
Launching & Scaling ECommerce Businesses -- Greg Writer // Launch Cart
Measuring & Optimizing SAAS ROI -- Rob Freedman // Zuper
Scaling Your Marketing SAAS Efforts -- Rob Freedman // Zuper
Building a Strong Foundation for SAAS Growth -- Rob Freedman // Zuper
How To Determine Newsworthiness -- Shama Hyder // Zen Media
Snooze or News: AI for PR -- Shama Hyder // Zen Media
The Future Product Placement -- Erin Schmidt // BENlabs
Measuring Product Placement In TV -- Erin Schmidt // BENlabs
Technology-Driven Product Placement -- Erin Schmidt // BENlabs
CMO Success Measurement -- Jeremy Haft // Digital Remedy
The Evolving CMO Role -- Jeremy Haft // Digital Remedy
How Mean Girl’s Star Helped Fetch Rebrand -- Keely Jeppson // Fetch
Implementing Fetch’s B2C Rebrand -- Keely Jeppson // Fetch
The Strategy Behind Rebrand Fetch’s -- Keely Jeppson // Fetch
The Rise of Lean AI -- Lomit Patel // Tynker
Do's & Don't when marketing to kids -- Lomit Patel // Tynker
Why Email At 10 AM Is Bullsh*t -- Kate Adams // Validity
The Wild West Of Email Marketing -- Kate Adams // Validity
Using MarTech Tools For Deep Thought Work -- Aytekin Tank // Jotform
The Process Of Automating Your Busywork -- Aytekin Tank // Jotform
Automating The 4 Funnel Archetypes -- Jordan Mederich // DropFunnels
Conversational Tactics To Eliminate Sales Objections -- Jordan Mederich // DropFunnels
The Perfect Offer Formula -- Jordan Mederich // DropFunnels
Is my Product Priced Correctly? -- Mike Bernard // Vendavo
Start Point To Improve Margins -- Mike Bernard // Vendavo
Increasing Your Content's Lifespan -- Jeffrey Hayzlett // C-Suite Network
How To Act Like A Media Company -- Jeffrey Hayzlett // C-Suite Network
AI-Led Hyper-Personalization In Customer Service -- Peter Voss // Aigo.ai
Chatbots Revolutionizing Enterprise Digital Assistants -- Peter Voss // Aigo.ai
B2B Content Marketing Secrets -- Paul Slack // Vende Digital
Identifying Your B2B Demand Gen Audience -- Paul Slack // Vende Digital
Virtual Product Placement -- Stephan Beringer // Mirriad
In-Content Advertising In Streaming -- Stephan Beringer // Mirriad
Using Programmatic To Build Podcast Communities -- Mike Wiston // mowMedia | mowPod
Should Pay For Podcast Downloads? -- Mike Wiston // mowMedia | mowPod
Advantages of Cookieless Mobile Marketing -- Dimitris Maniatis // Upstream
Why RCS Messaging Is A Necessity -- Dimitris Maniatis // Upstream
AI's role in finding the right influencers -- Ismael El-Qudsi // SocialPubli
Is AI the Next Frontier of Influencer Marketing? -- Ismael El-Qudsi // SocialPubli
Using AI To Scale Podcasts, FAQs, & Articles -- Geoff Atkinson & Connor Ray // Texo
Creative Content Generation In MarTech -- Geoff Atkinson & Connor Ray // Texo
Marketing To Self-Educated Buyers -- Randy Frisch // Uberflip
What Does Personalization Actually Mean -- Randy Frisch // Uberflip
Avoiding The Go-To-Market Trap -- Randy Frisch // Uberflip
Why The Holidays Offer Stability -- Dr. Mindy Weinstein // Market MindShift
How Scarcity marketing affects consumer behavior -- Dr. Mindy Weinstein // Market MindShift
The New Identity Data Landscape -- Kristina Prokop // Eyeota
The Global Audience Data Landscape -- Kristina Prokop // Eyeota
Ad science Of Right Brain Vs Left Brain -- Jon Evans // System1
Diversity & Ageism In Advertising -- Jon Evans // System1
Why Advertising Wear-Out Is A Myth -- Jon Evans // System1
M&A As A Marketing Strategy -- -- Nii Ahene // Tinuiti
MarTech Strategy In A Nutshell -- Nii Ahene // Tinuiti
Utilizing Analytics To Understand Customer Feedback -- Mattia Santin // Hotjar
Maximizing Customer Empathy With Product Design -- Mattia Santin // Hotjar
Should You Hire Actors Or Creators -- Danil Saliukov // Insense
UGC Creators Vs Micro-Influencers -- Danil Saliukov // Insense
Strategic Visitor ID Insights -- Nick Lissette // Pearl Diver
How Site Visitor ID Enhances Lead Gen -- Nick Lissette // Pearl Diver
Unlocking Anonymous Visitor Identification -- Nick Lissette // Pearl Diver
Replacing Cookies With Empathy-Based Personas -- Emily Lyman // Branch & Bramble
MarTech For Lifestyle Brands -- Emily Lyman // Branch & Bramble
How to Create Dynamic, Live Videos-- Chris Savage // Wistia
Why Marketers Need To Lean into 1st-Party Data -- Chris Savage // Wistia
Creating The Fetch Price Index -- Birk Cooper // Fetch
Reward & Loyalty Program Creation -- Birk Cooper // Fetch
The Next Generation Of AI In ECommerce -- Blake Van Leer // Proto AI
Understanding Community-Led Growth -- Jake Randall // Common Room
Navigating The Influencer-Led B2B Buyers Journey -- Jake Randall // Common Room
Branding Beyond Your Logo -- Arti Sharma // Measure Marketing Results Inc
The Future Of Content Marketing -- Arti Sharma // Measure Marketing Results Inc
Inbound Marketing Approach To Lead Gen -- Arti Sharma // Measure Marketing Results Inc
Why A/B Testing Will Be Extinct In 3 Years -- Paul Meinshausen // Aampe
How AI Is Disrupting Lifecycle Marketing -- Paul Meinshausen // Aampe
Tips For B2B Software Marketers -- Chris Voce // G2
5 Factors Shaping B2B Software Buying -- Chris Voce // G2
Marketing Strategies To Retire -- Constantine Yurevich // SegmentStream
Preparing For Google Chrome's Cookie Restrictions -- Constantine Yurevich // SegmentStream
What Bots Cause Black Friday Losses -- Daniel Avital // CHEQ
The Need For GTM Security -- Daniel Avital // CHEQ
The Acquisition-To-Growth Playbook -- Elizabeth Cholawsky // HG Insights
Displacing Competitors Through Product Launches -- Elizabeth Cholawsky // HG Insights
Technology Intelligence Data-Driven Decision-Making -- Elizabeth Cholawsky // HG Insights
Community-Driven Outcomes -- Ike Nwabah // Higher Logic
Marketer's Community Guide -- Ike Nwabah // Higher Logic
How To Constantly Optimize Campaign Performance -- Aron Clymer //Data Clymer
How Can You Become a Data Hero -- Aron Clymer //Data Clymer
Podcast Advertising Best Practices -- Todd Cochrane // Blubrry Podcasting
Business Podcasting Strategies -- Todd Cochrane // Blubrry Podcasting
Podcast Growth Secrets -- Todd Cochrane // Blubrry Podcasting
Video Creative Approval Process -- Niklas Dorn // Filestage
Closing the Gap Between Content Creation & Publication -- Niklas Dorn // Filestage
How to Get Feedback Faster -- Niklas Dorn // Filestage
CRM's Role in Customer Experience -- Lars Helgeson // GreenRope
CRM as a Growth Strategy -- Lars Helgeson // GreenRope
Live Commerce Strategies for Brands & Influencers -- Ronald C. Pruett, Jr. // The Boston Associates
Will Live Commerce be Imported from China? -- Ronald C. Pruett, Jr. // The Boston Associates
3-Steps to Earn Editorial Backlinks -- Farzad Rashidi // Respona
Finding Opportunity Keywords -- Farzad Rashidi // Respona
Is SEO is the Right Acquisition Channel for You? -- Farzad Rashidi // Respona
Beware of the Grifterverse -- Juan Mendoza // The MarTech Weekly
Introducing the TMW100 MarTech Awards -- Juan Mendoza // The MarTech Weekly
Best-Performing Ad Formats for Programmatic -- Sergey Shchelkov // Epom
Programmatic Ad In-Housing's Benefits & Drawbacks -- Sergey Shchelkov // Epom
Improving Newsletter Conversion Rates -- Emily McGuire // AWeber
Building a Quality Email List -- Emily McGuire // AWeber
Understanding Email Marketing Metrics -- Emily McGuire // AWeber
Why Retail Requires Entertaining Communities -- Sebastian Hamann // Shopware
The AI Industrial Revolution of Ecommerce -- Sebastian Hamann // Shopware
New Customer Engagement Industry Benchmarks -- Ian Macleod // SALESmanago
Where is AI Taking Marketing? -- Ian Macleod // SALESmanago
Community Led Growth -- Mike Rizzo // MarketingOps.com
Building the Marketing Operations Community -- Mike Rizzo // MarketingOps.com
Best AI Tools for Marketers -- Jeanna Barrett // First Page Strategy
Lead Gen Strategies for SaaS -- Jeanna Barrett // First Page Strategy
Integrating Marketing Into Field Ops -- Rob Freedman // Zuper
How Sustainable SaaS Growth Looks -- Rob Freedman // Zuper
How Growth Marketers Leverage AI -- Rob Freedman // Zuper
Engagement in Virtual Events -- Daniel Moss // We and Goliath
Virtual Event Promotion -- Daniel Moss // We and Goliath
Next-Level Virtual Event Production -- Daniel Moss // We and Goliath
Turning Call Data Into Marketing Advantages -- Masami Middleton // CallRail
Unlocking Call Data Insights Using AI -- Masami Middleton // CallRail
Marketing Mix Modeling (MMM) -- Mark Stouse // Proof Analytics
Tying Marketing to Measurable Results -- Mark Stouse // Proof Analytics
Marketing, Innovation, & Rev Ops -- Mark Stouse // Proof Analytics
Making the Most of Your Tech & Data Investments -- Courtney Trudeau // Merkle
Why the the Biggest Barrier in Tech is Data -- Courtney Trudeau // Merkle
CX at Scale & Speed of Customer Expectations -- Courtney Trudeau // Merkle
How Publishers Can Monetize their Audience with this Alternative to Cookie Tracking -- Shiv Gupta // U of Digital
Convergence of adTech & MarTech -- Shiv Gupta // U of Digital
Blending Humans, AI, & Automation -- Erica Salm Rench // rasa.io
AI-Led Content Creation -- Erica Salm Rench // rasa.io
AI Tool Accessibility for Marketers -- Erica Salm Rench // rasa.io
Where is AI Most Effective in Marketing? -- Yaniv Makover // Anyword
Leveraging AI Without Losing Creativity -- Yaniv Makover // Anyword
Optimizing PPC is not How You Grow -- Chris Nawrocki // Heur
Marketing's Demise in the Digital Age -- Chris Nawrocki // Heur
Adding Audio to Your Content -- Tal Florentin // Summurai
Repurposing Text with Audio -- Tal Florentin // Summurai
Podcast & Streaming Audio Marketing -- Tal Florentin // Summurai
Globalization in Technology Marketing -- Dan Radu // Macro
The Future of the Marketing Profession -- Dan Radu // Macro
Are Your Leads Humans or Bots? -- Alex Makarski // Clickmakers.io
Whoever Has the Most Data Wins -- Alex Makarski // Clickmakers.io
Calculating CAC -- Paul Orlando // USC
Calculating LTV -- Paul Orlando // USC
Integrating Direct Mail Into Marketing -- Rick Elmore // Simply Noted
Handwriting AI -- Rick Elmore // Simply Noted
Automating Personalization -- Rick Elmore // Simply Noted
No-Code Community Engagement Techniques -- Steve Hartert // Jotform
Leveraging no-code Tech to Maximize Productivity -- Steve Hartert // Jotform
Profitable Channel for Brands of All Sizes -- Robert Glazer // Acceleration Partners
Is Partnership Marketing Scalable? -- Robert Glazer // Acceleration Partners
Diversify Your Marketing Portfolio with Partnerships -- Robert Glazer // Acceleration Partners
Why Brands and Creators are Investing More Into Video Content -- Sterling Jackson // Aspire
The New Era of High-Trust Commerce -- Sterling Jackson // Aspire
Why Composable CDPs are Your Next Gen Tech -- Tejas Manohar // Hightouch
Why the Data Warehouse is Your Most Powerful Marketing Tool -- Tejas Manohar // Hightouch
B2B Influencers with Brian Barletta -- Bryan Barletta // Sounds Profitable
Marketing Your Small Business -- Mind the Business // Quickbooks
Increasing Sales Through AI Personalization -- Matt Swalley // Omneky
How to Power AI Using Data -- Kevin Tate // Clearbit
Clearbit for Building Data-Driven Products -- Kevin Tate // Clearbit
Why Engaging Customers At Home Matters -- Jacob Ross // PebblePost
The Rise of “Offline” Digital Channels -- Jacob Ross // PebblePost
MarTech & SalesTech Convergence -- William Tyree // Revenue.io
How RevOps is Taking Over Ops Roles -- William Tyree // Revenue.io
Is Marketing Operations Dead? -- William Tyree // Revenue.io
Why Startups Shouldn't Hire Full-Time -- Emma Westley // Fractional CMO & Content Strategy Consultant
The Rise of the Fractional CMO -- Emma Westley // Fractional CMO & Content Strategy Consultant
Spotify’s “All Ears On You” ad business -- Ann Piper // Spotify
Spotify’s vision for digital audio advertising -- Ann Piper // Spotify
Closing the CX Gap Using Data -- George Corugedo // Redpoint Global
Achieving Superior Data Quality -- George Corugedo // Redpoint Global
Data Quality Awareness -- George Corugedo // Redpoint Global
The Core Differences Between Walmart and Amazon Advertising -- Destaney Wishon // BetterAMS
How Amazon Advertising Has Matured -- Destaney Wishon // BetterAMS
Contextual Targeting's Next Level -- Vitaly Pecherskiy // StackAdapt
Why Programmatic is Growing? -- Vitaly Pecherskiy // StackAdapt
The Value of Emotional Intelligence -- Phil Johnson // Master of Business Leadership Inc.
Mastering Business Leadership -- Phil Johnson // Master of Business Leadership Inc.
Why Social Selling Matters So Much -- Melissa Kwan // eWebinar
Prioritization for Startups Marketers -- Melissa Kwan // eWebinar
Why Startup Marketing isn't What it Used to Be -- Melissa Kwan // eWebinar
Unifying Ecommerce and Retail Data -- Ross Andrew Paquette // Maropost
Optimizing in a Changing Economy -- Ross Andrew Paquette // Maropost
Leveraging AI with Authenticity -- Brian Podolak // Vocodia
Disrupting Traditional Sales Teams -- Brian Podolak // Vocodia
Conversational AI Revolution for Call Centers -- Brian Podolak // Vocodia
Usage-Based Pricing & Product-Led Growth -- Brian Kotlyar // Hightouch
Why You Can Buy Every Marketing Tool Imaginable -- Brian Kotlyar // Hightouch
Impacts of Gated Email -- Andy Mowat // Gated
How Reaching Your Audience is Evolving -- Andy Mowat // Gated
Defining a Playbook of Sales Strategies -- Jamie Cleghorn // Bain & Company
What % of Your Pipeline Should Sales Drive? -- Jamie Cleghorn // Bain & Company
What Trust Signals Does Google Look For? -- Scott Baradell // Idea Grove
Why 3rd Party Validation is 1st step to Trust -- Scott Baradell // Idea Grove
Trust Signals for PR & Marketing -- Scott Baradell // Idea Grove
Making Sense of Celebrities, Influencers & Brands -- Greg Writer // Launch Cart
Launching & Scaling eCommerce Businesses -- Greg Writer // Launch Cart
Using Persuasive Sales Bots -- Michael Solomon // Saint Josephs University
Tomorrow’s Customer Experience -- Michael Solomon // Saint Josephs University
How Mean Girl’s Star Helped Fetch Rebrand -- Keely Jeppson // Fetch
Implementing Fetch’s B2C Rebrand -- Keely Jeppson // Fetch
The Strategy Behind Rebrand Fetch’s -- Keely Jeppson // Fetch
What is Salesforce and Should it Rebrand? -- Juan Mendoza // The MarTech Weekly
Crumbling Cookies & 1st Party Data -- Juan Mendoza // The MarTech Weekly
The Evolution of B2B Customer Experience -- Michael McLaren // Merkle B2B
Rise of the Millennial B2B Decision Maker -- Michael McLaren // Merkle B2B
What SVB's Collapse Means to Tech Marketers -- Ian Kay // Fifth Third Bank
What the Heck Happened to SVB?!? -- Ian Kay // Fifth Third Bank
The Future Product Placement -- Erin Schmidt // BENlabs
Measuring Product Placement in TV -- Erin Schmidt // BENlabs
Technology-Driven Product Placement -- Erin Schmidt // BENlabs
Do Marketers Need an MBA Today? -- Dr. Americus Reed // GBK Collective
Identity Loyalty Plays for Smart Marketers -- Dr. Americus Reed // GBK Collective
Does PR Convert into Qualified Leads? -- Michelle Songy // Press Hook
How AI is Transforming PR -- Michelle Songy // Press Hook
Automating the 4 Funnel Archetypes -- Jordan Mederich // DropFunnels
Conversational Tactics to Eliminate Sales Objections -- Jordan Mederich // DropFunnels
The Perfect Offer Formula -- Jordan Mederich // DropFunnels
Marketing as a Growth Engine -- Angelo Ponzi // Craft Marketing Architects
Establishing a Competitive Intelligence Program -- Angelo Ponzi // Craft Marketing Architects
Determining Your Brand Differentiators -- Angelo Ponzi // Craft Marketing Architects
Understanding Ad Fraud -- David Finkelstein // BDEX
Generative AI's impact on AdTech -- David Finkelstein // BDEX
Unlocking Design for Performance Marketers -- Amrita Mathur // Superside
Marketing Led Growth Playbook -- Amrita Mathur // Superside
Tech Skills Gap Facing Marketing Teams -- Lynne Capozzi // Acquia
What CMOs Should Consider When Choosing a CDP -- Lynne Capozzi // Acquia
Creating Digital Experiences for the Post-Pandemic Consumer -- Lynne Capozzi // Acquia
How Superhuman is Expanding from PLG into PLS -- Seiyonne Suriyakumar // Superhuman
How Superhuman Created its Loyal Fanbase -- Seiyonne Suriyakumar // Superhuman
Tech-Driven Ways to get onto Podcasts -- Max Novak // Novacast
Are Podcast Booking Campaigns Effective? -- Max Novak // Novacast
Does Thought Leadership Still Work? -- Joe Kingsbury // Edelman
Why Your Content Doesn't Stand Out -- Joe Kingsbury // Edelman
Is There Too Much B2B Thought Leadership? -- Joe Kingsbury // Edelman
AI’s Impact on Marketing in the Fitness Industry -- Tim Green // TeamUp
Marketing Platform to a Distributed Industry -- Tim Green // TeamUp
Activating Data Using Reverse ETL -- Sylvain Giuliani // Census
Why CDP’s Didn't Live Up to Their Promise -- Sylvain Giuliani // Census
Understanding your Consumers Using Research Technology -- Kumar Doshi // Lucid
Market Research's Role in Identity Resolution -- Kumar Doshi // Lucid
How to Retain a Prospect's Attention -- Melissa Kwan // eWebinar
Why Zoom Calls aren't Scalable -- Melissa Kwan // eWebinar
Why Email at 10 am is Bullsh*t -- Kate Adams // Validity
The Wild West of Email Marketing -- Kate Adams // Validity
Top 3 Trends in Performance Marketing for 2022 -- Zach Morrison // Tinuiti
Why Marketing Agencies Buy Marketing Agencies -- Zach Morrison // Tinuiti
Why CRM, DSP, & Automation is only 75-80% Effective -- Quimby Melton // Confection
Avoiding the 3rd Party Cookie Graveyard -- Quimby Melton // Confection
Ethical Questions Posed by an AI -- Iain S. Thomas // What Makes Us Human
How ChatGPT Revolutionizes Culture -- Iain S. Thomas // What Makes Us Human
The Rise of Lean AI -- Lomit Patel // Tynker
Do's & Don't When Marketing to Kids -- Lomit Patel // Tynker
How to Fix Email Deliverability Issues -- Yanna-Torry Aspraki // EmailConsul
Recognizing Email Deliverability Problems -- Yanna-Torry Aspraki // EmailConsul
How Does Email Even Work? -- Yanna-Torry Aspraki // EmailConsul
AI-led Hyper-Personalization in Customer Service -- Peter Voss // Aigo.ai
Chatbots Revolutionizing Enterprise Digital Assistants -- Peter Voss // Aigo.ai
Did ChatGPT Take Over the World -- Juan Mendoza // The MarTech Weekly
What the Hell Happened to the Tech Industry? -- Juan Mendoza // The MarTech Weekly
Leveraging Sponsors in Events -- Ike Singh Kehal // Social27
Understanding Your B2B Customer Needs -- Ike Singh Kehal // Social27
Using Programmatic to Build Podcast Communities -- Mike Wiston // mowMedia | mowPod
Should Pay for Podcast Downloads? -- Mike Wiston // mowMedia | mowPod
Marketing to Self-Educated Buyers -- Randy Frisch // Uberflip
What Does Personalization Actually Mean -- Randy Frisch // Uberflip
Avoiding the Go-to-Market Trap -- Randy Frisch // Uberflip
Preparing for a Cookie-Less Africa -- Oti Ukubeyinje // Terragon Limited
CDPs and the Lack of Data in Africa -- Oti Ukubeyinje // Terragon Limited
Should You Expand Your Targeting to Africa? -- Oti Ukubeyinje // Terragon Limited
Advantages of Cookieless Mobile Marketing -- Dimitiris Maniatis // Upstream
Why RCS Messaging is a Necessity -- Dimitiris Maniatis // Upstream
How to Create Dynamic, Live Videos -- Chris Savage // Wistia
Why Marketers Need to Lean Into 1st-Party Data -- Chris Savage // Wistia
Should You Still be Relying on Cookie Data? -- Sarah Dale // Nativo
Why Google Announced Plans to Delay Blocking Third-Party Cookies -- Sarah Dale // Nativo!
Why the Holidays Offer Stability -- Dr. Mindy Weinstein // Market MindShift
How Scarcity Marketing Affects Consumer Behavior -- Dr. Mindy Weinstein // Market MindShift
Ad Science of Right Brain vs Left Brain -- Jon Evans // System1
Diversity & Ageism in Advertising -- Jon Evans // System1
Why Advertising Wear-Out is a Myth -- Jon Evans // System1
Inc. 5000's Weirdest Growth Strategies -- Johnathan Grzybowski // Penji
How to Outsourcing Design -- Johnathan Grzybowski // Penji
Welcome to the Martech Podcast -- Benjamin Shapiro // I Hear Everything
Life as a B2B Podcast Host -- Benjamin Shapiro & Todd Hines // I Hear Everything
Building Recurring Sponsorship Revenue -- Benjamin Shapiro & Todd Hines // I Hear Everything