All Episodes
The Digital Tourism Show — 279 episodes
278: The Last Ever Digital Tourism Show?
277: The Ongoing Issue with Sales and Marketing Tracking and Why Res Tech Must Change!
276: Research Blog Titles For Content Inspiration
275: Create a Poll for Quick Consumer Research
274: How to Conduct a Quick Competitor Analysis for Free
273: How To Start Optimising Your Google Business Profile
272: Sell your products on your Facebook & Instagram Accounts
271: The 30 Second Video Challenge: Tips on Shooting video
270: Create your own Cash-flow Crystal Ball and Predict the Future
269: Looking at Your Customer Purchase Journey
268: The Sales Process for Enquiry Based Tourism Products
267: Build up Your Customer Reviews & Brand Trust
266: Launching 5 Minute Marketing Workshops
265: Important Announcements and the Future of The Digital Tourism Show
264: How Technology is Changing the Tour & Activity Landscape
263: How Technology Can Enhance The Guest Experience
262: A look at Things To Do On Google and Google My Business
261: The Growth of Wellness Travel in the Post Pandemic World
260: The Importance of a Robust Reporting System to Boost Revenue
259: Using SMS to Grow Your Tour Business
258: How to Generate Revenue from Retail & Merchandise
257: Travel Planning for Consumers
256: Marketing Through Covid and Beyond
255: Traveller Mindset and Intent in 2021 and Beyond
254: Pivoting a Tour Business During Covid – Real Life Examples and Discussion
253: How Covid Has Affected Tours, Attractions, Accommodation & Hospitality
252: The Fundamentals of a Good Website in Tours and Activities
251: The Rise of the Artificial Intelligent Tour Guide
250: Selecting a CRM While Building Automated Sales and Marketing Processes Without the Price Tag
249: GetYourGuide Hiding Customer Details from Operators: What This Means for You
248: How Brand Scotland are Shaping the Destination in 2020 and Beyond
247: What it Took to Preserve The Waverley, the World’s Last Seagoing Paddle Steamer
246: The Cultural Rebirth of Glasgow and How it’s Perceived Internationally
245: Marketing your Tour Business in the Post-Covid World
244: Starting a New Tour Business in Scotland... The Pitfalls, Challenges and Successes
243: Digital Marketing Fundamentals... Be Visible in Those Right Moments
242: Virtual Tours - A Distraction or a Valid Opportunity?
241: Creating Opportunity From Disaster – Surviving COVID-19
240: Taking Selfie’s from Space and COVID-19 Spelfie Strategies for Destinations
239: How The Edinburgh Dungeon Has Kept Scaring Visitors For 20 Years
238: From Neuroscience to Food Tours: How I Grew my Food Tour Business
237: Discussion on Marketing your Tour Business Through COVID
236: Creating Tailor Made, Luxury Whisky Tours for International and Royal Guests
235: How Data, Big or Small, Can Help Grow your Tourism Business
234: COVID Marketing, Facebook Ads, Marketing, Growth - The First Ever Digital Tourism Show LIVE
233: How UnTour Food Tour Have Been Affected by the Coronavirus and the Launch of No Appetite for Ignorance
232: The Effects of OTAs in the Tour Industry and the Future of Reservation Systems
231: The Rise of Audio Tours and Finding Great Tour Guides
230: Key Sustainability Trends and Tips for your Tourism Business
Marketing against the effects of the Coronavirus
229: Key Accommodation Trends and How This Will Affect You in 2020
228: How to Create and Optimise Your Products for the Corporate Traveller
227: How You Can Use Public Relations to Grow Your Tourism Business
226: The Digital Battle for Tours & Activities Part 2
225: How I Have Grown a Successful Luxury Adventure Holiday Brand in Scotland
224: Industry Review of 2019 with Shane from Tourpreneur
223: Connecting and Promoting your Products Through Global Travel Agencies
222: Debunking Myths About Chatbots and How It Can Help Grow Your Tour Business
221: Rebuilding Trust: Trials & tribulations of purchasing a hotel with a bad reputation
220: Growing a Successful Accommodation Business with Sustainability in Mind
219: Why Google Ads may not solve sales issues in your tour business
218: How to Grow a Successful Camper-van Rental Business in Scotland
217: Why a Marketing Agency Can't Guarantee Bookings
216: From Homelessness To Tour Guide: The Story Behind This Amazing Social Enterprise
215: What Makes An Attractive Tour with Sean Galloway of ToursByLocals
214: Better Guides Increases Revenue with Kelsey Tonner
213: The Importance of Blogging & Approaching Influencers
212: Creating A Five Star Customer Experience & Exceeding Expectations
211: Guide To Video Marketing
210: How To Create Award Winning Marketing Campaigns
209: Design Thinking & Innovation In The Travel Space
208: Growing Your Tour Business Through Linkedin
207: Can A Subscription Model Work In The Tourism Sector
206: Destination Marketing - Heart & Soul Of Scotland
205: How I Grew A Successful Adventure Tour Business
204: The Current State Of Tours & Activities
203: Autonomous Vehicles & The Future Of Sightseeing
202: TripAdvisor Flip-Flopping On the Flip-Flop
201: Creating A Killer Brand
200: How To Rank On TripAdvisor
199: The Importance Of The Humble Phone Call
198: Adding Value To Your Facebook Ads
197: Expert Opinion with Oskar Bruening of PeekPro
196: Why You Should Invest in Good Translation
195: The Current State Of Luxury Travel
194: The Digital Battle for Tours and Activities
193: Perfecting your Facebook Advertising Strategy
192: Keeping Customer Attention (Without Repetition)
191: What do Booking.com & TripAdvisor Mean for the Tourism Industry?
190: How to Structure the Perfect Blog
189: GDPR's Impact in the Tourism Marketing Industry?
188: How to improve your TripAdvisor ranking
187: You Should Batch Create Your Content
186: The Importance of Legacy Content In Sales
185: Use Instagram Stories for Tourism Marketing
184: How to market your business with no money
183: Use an Influencer to Drive Results
182: You Make It Too Difficult To Get In Touch
181: Use Remarketing For More Sales
180: Use the 80-20 Rule In Marketing
179: There is more to video than YouTube
178: Target Upcoming Birthdays On Facebook
177: Stop With Your Hit And Run Email Campaigns
176: The Proof is in the Pudding
175: Reduce your Google Adwords Cost Per Click
174: Make the Most Of Your Unsubscribes
173: Have A Plan For Social Marketing
172: Get More Bang For Your Buck With Earned Content
171: Find New Ways to Market Your Hotel
170: Don’t Ignore comments
169: Don’t Be The Ass in Assume
168: Always Test and Measure Your Marketing
167: Define the purpose of your web page
166: Do Not Offer Advertising On Your Site
165: Customers Are Not Interested In You
164: A Blog Is A Must For Your Tourism Business
163: Changes to Googles Search Results
162: Create a Meaningful Unique Selling Point
161: Follow the 3 Step Marketing Approach
160: The One Thing You Must Build
159: Become a Customer for your Competitors
158: Handling Disgruntled Customers
157: Wrong to Tax Tourists?
156: The New Ranking Factors You need to know
155: The Power of Curiosity In Tourism
154: There Are No Secrets in Marketing
153: The Importance of Brand Guidelines
152: How to Market to Dissatisfied Customers
151: Does Direct Mail Work?
150: Build Relationships, Not Sales
149: Never Buy A Mailing List
148: Avoid Information Overload
147: Use Instagram for instasales
146: Give Stuff Away For Free
145: The Power of Facebook Groups in Tourism
144: 5 Quick Twitter Tips For Tourism
143: Top 10 Video Marketing Ideas For Tourism, Part 2
142: Top 10 Video Marketing Ideas For Tourism, Part 1
141: Helpful Content Wins Every Time
140: The Art Of Storytelling In Tourism
139: Competing With The Big Players In Tourism
138: You Need To Educate And Inform Not Interrupt And Sell
137: The Experience Economy
136: Your Voice Matters
135: Common Mistake You Might Be Making
134: Open Your Doors To Tourists
133: Which is best? HTML or Plain Email Newsletters
132: When to Choose a Mobile App or Responsive Website
131: How to use Facebook’s shop to increase sales
130: How To Persuade People To Read Your Content
129: Keep the conversation going with a call
128: Mix Business With Pleasure
127: Pay Per Click on a Budget
125: The Binge Watch Culture
124: The Future of Tourism, Part 4
123: The Future of Tourism, Part 3
122: The Future of Tourism, Part 2
121: The Future of Tourism, Part 1
120: The Five Stages of Travel, Part 5
119: The Five Stages Of Travel, Part 4
118: The Five Stages Of Travel, Part 3
117: The Five Stages Of Travel, Part 2
116: The Five Stages Of Travel, Part 1
115: Time To Cut The Cord On Activities
114: How Golf Clubs Can Use Social, Part 3
113: How Golf Clubs Can Use Social, Part 2
112: How Golf Clubs Can Use Social, Part 1
111: The Power of Scarcity
110: Target Customers At Airports
109: Facebook The Saviour Of Travel?
108: The Uber Effect
107: Generate Revenue From Referrals
106: What Does Viator's Booking Platform Mean For You?
105: PR In Tourism
104: Targeting local business
103: What about Virtual Reality in Tourism?
102: Use Gift Cards for More Revenue
101: It’s all about authenticity in adventure travel
100: The Weakest Link
99: Create Food Tours for Tasty Profits
98: Get Personal in Tours & Activities
97: Boost your brand on TripAdvisor, Part 4
96: Boost your brand on TripAdvisor, Part 3
95: Boost your brand on TripAdvisor, Part 2
94: Boost your brand on TripAdvisor, Part 1
93: Boost your brand on Instagram, Part 4
92: Boost your brand on Instagram, Part 3
91: Boost your brand on Instagram, Part 2
90: Boost your brand on Instagram, Part 1
89: Pay Per Click Advertising in Tourism, Part 3
88: Pay Per Click Advertising in Tourism, Part 2
87: Pay Per Click Advertising in Tourism, Part 1
86: Timing is Crucial
84: Email Marketing in Tourism, Part 3
83: Email Marketing in Tourism, Part 2
85: You Are Driving Customers Away
82: Email Marketing in Tourism, Part 1
81: Become a Social Carer
80: Challenge Your Customers
79: Commission Is Killing You Slowly
78: Stay On Target
77: Marketing Budget Spend
76: How to Maintain Standards
75: Automated Marketing for Tourism
74: Travel Blogging Tips – Part 3
73: Travel Blogging Tips – Part 2
72: Travel Blogging Tips – Part 1
71: User-Generated Content Crucial In Travel, Part 3
70: User-Generated Content Crucial In Travel, Part 2
69: User-Generated Content Crucial In Travel, Part 1
68: Why your bookings are falling Part 3
67: Why your bookings are falling Part 2
66: Why your bookings are falling Part 1
65: What to do about bad reviews on TripAdvisor
64: Why Tour Operators MUST go paperless
63: Understand Customer Needs
62: Respect Senior Travellers
61: What to do about your competition
60: Are Travel Brands Listening?
59: Grabbing Customer’s Attention
58: Don’t Compete On Price
57: Invest In Your Website
56: Travellers want Authenticity
55: Travel Start-up Advice
54: Top hotel marketing tips part 4
53: Top hotel marketing tips part 3
52: Top hotel marketing tips part 2
51: Top hotel marketing tips part 1
50: Tell customers what to do
49: The VIP Factor
48: Social Media Battleground
47: Target Existing Customers
46: Social Media Buzz
45: Should You Take Deposits?
44: Selling Your Destination
43: Prioritise Your Marketing Activities
42: Choosing the right booking engine Part 3
41: Choosing the right booking engine Part 2
40: Choosing the right booking engine Part 1
39: Plan Ahead Of Time
38: Power of Competitions in Marketing
37: Leverage Location Based Apps
36: Reach Millennials In Tourism
35: Forget B2B or B2C In Business
34: Hang Out With Your Customers
33: Package Your Products
32: Analyse Your Website Performance
31: Engage with YouTube Videos
30: Live for Live Streaming
29: Offer Live Availability
28: Know Your Customers
27: Your Products Suck
26: Enhance your hotel experience
25: Easily Build Marketing Lists
24: There is no off Season
23: Why you must use Live Chat
22: Customer tactics and planning
21: Automate your sales and marketing
19: Boost Business With Bloggers Part 3
20: FREE WiFi Free Marketing
18: Boost Business With Bloggers Part 2
17: Boost Business With Bloggers Part 1
16: Targeting Baby Boomers in Tourism
15: Keeping up with exchange rates
14: It’s not all about you
13: Earn Trust With Earned Content
12: Don’t expect instant bookings
11: Always ask for Feedback
10: Awesome Tourism Videos
9: Why AirBNB is dominating
8: Be a Go Getter on Social Media
7: Embrace Micro Content
6: OTA or Local
5: Top Tourism Mistakes Part 5
4: Top Tourism Mistakes Part 4
3: Top Tourism Mistakes Part 3
2: Top Tourism Mistakes Part 2
1: Top Tourism Mistakes part 1
126: Target the influencer in travel groups