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All Episodes

The Sales Transformation Podcast — 225 episodes

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Title
1

REVISITED: #12 – ‘Selling Professionally’ w/ Dr Beth Rogers and Dr Jeremy Noad

2

#209 – Sales models and strategies that work (Part 2) w/ Frank Cespedes

3

#208 – Sales models and strategies that work (Part 1) w/ Frank Cespedes

4

#207 – Discussing the interplay of values and AI on The Selling Well Podcast w/ Mark Cox & Mike Sparling

5

REVISITED #127 – An academic lens on sales hiring and compensation with Frank V. Cespedes

6

REVISITED: #58 - The Effectiveness of Sales Enablement in Today's World with Laura Valerio

7

#206 – A young person’s perspective on sales w/ Johannes Hasselbalch & Jesper Illum

8

#205 – Sales Frequency: How do you sell a product that's new to both you and your customers? w/ Maxim Tarasevich

9

#204 – Best of Jan-Apr 2026

10

#203 – GST XX: A 360° View of Sales Transformation in the AI Era

11

#202 – Sales Frequency: The Future of The Sales Mindsets is Coming...

12

#201 – What it’s like to train an AI on The Sales Mindsets

13

#200 – Celebrating two hundred episodes of The Sales Transformation Podcast!

14

#199 – Talking Intellectual Authenticity on The Exceptional Sales Leader Podcast w/ Darren Mitchell

15

REVISITED: #73 – Transforming your company with the Strategic Narrative w/ Andy Raskin

16

#198 – Should sales-led organisations be spending more on marketing? w/ Eddie Guevarra

17

#197 – GST XX: A Framework For Post-Sale Success w/ Dr Ryan O'Sullivan

18

#196 – Sales and marketing or marketing and sales? w/ Gareth Abel

19

#195 – GST XX: Hitting The Right Notes in Sales w/ Jessica Guihard

20

#194 – GST XX: High Tech, High Touch w/ Professor Julian Birkinshaw

21

#193 – Celebrating Apprenticeship Success w/ Dr Louise Sutton

22

#192 – The story of the Sales Mindsets on Higgle: The B2B Sales Club Podcast (Part 2) w/ Mike Lander

23

#191 – The story of the Sales Mindsets on Higgle: The B2B Sales Club Podcast (Part 1) w/ Mike Lander

24

#190 – GST XX: The State of Sales Mindsets w/ Dr Phillip Squire

25

#189 – Consalia Roundtable: New Year retrospective and look ahead

26

#188 – Best of Q4 2025

27

#187 – GST recap and The State of Sales Mindsets

28

#186 – Aligning marketing insights with sales strategies w/ Dr Philip Styrlund & Shakeel Bharmal

29

#185 – Consalia Roundtable: One week until GST XX!

30

#184 – Sales Frequency: Winning Over the CFO with Data-Backed Selling w/ Maxim Tarasevich

31

#183 – Best of GST XIX

32

#182 – Mastercast: Embedding a coaching culture in sales teams w/ Sherry Nematalla

33

#181 – Webinar: Pipeline Health and Sales Mindset w/ Ofer Zilberman

34

#180 – Best of Q3 2025

35

#179 – Sales Frequency: Helping Salespeople Work With AI – And AI With Salespeople w/ Ofer Zilberman

36

#178 – Webinar: Apprenticeships from entry to expert with the Institute of Sales Professionals

37

#177 – Mastercast: How mindfulness and spirituality can influence leadership w/ Rajesh Patil (2025)

38

#176 – Talking sales leadership on the Scared So What Podcast w/ Dr Grant Van Ulbrich

39

#175 – Mastercast: Cross-cultural sales leadership dynamics w/ Joanna Hillman (2022)

40

#174 – Purpose, presence, and other qualities of a great leader w/ Stacey Hughes

41

#173 – Consalia Roundtable: The transformational power of coaching

42

#172 – Best of Sales Frequency May–July 2025

43

#171 – Mastercast: Rethinking sales onboarding w/ Nick Rose (2022)

44

#170 – Consalia Roundtable: Review of the year so far

45

#169 – Mastercast: From Total Cost of Ownership to Total Cost of Innovation w/ Ivano Fossati (2025)

46

#167 – Best of Q2 2025

47

REVISITED: #110 – Mastercast: Awakening an unquenchable thirst for knowledge w/ Simon Topley (2021)

48

#166 – Mastercast: Values, CrossFit, and what makes a great marketing leader w/ Eddie Guevarra

49

#165 – Sneak Peak: Global Sales Transformation XX

50

#164 – Sales Frequency: Troubling news for leadership apprenticeships

51

REVISITED: #118 – Mapping out challenges through coaching w/ Claudia Filsinger

52

#163 – GST XVII:  Using vision and coaching to combat the Great Resignation w/ Simon Wheeler

53

#162 – Introducing Sales Frequency

54

#161 – GST XI: Coaching and Leading Indicators w/ Paul Devlin

55

REVISITED: #16 – How can coaching help achieve Organisational Transformation? w/ Bianca Portulan

56

REVISITED: #9 – The role that Coaching plays on perceptions of sales leaders w/ Mohammed AlKhotani

57

#160 – Consalia Roundtable: Selling in uncertain times

58

REVISITED: #5 – Can resiliency be taught? w/ Dr Carole Pemberton

59

#159 – Best of Q1 2025

60

#158 – How do Procurement like to be sold to? w/ Michael Pearson

61

#157 – Drawing connections between government intelligence and business intelligence w/ Dr Jas Ardis

62

#156 – Best of Women Guests for International Women’s Day 2025

63

#155 – GST XIX: How Small Words Have Big Impacts in Negotiation and What This Means for Sales w/ Professor Elizabeth Stokoe

64

#154 – Meet Consalia’s new Head of Consulting w/ Jesus Llamazares

65

#153 – Webinar – The Network Effect: How collaboration will drive growth in your key accounts w/ Dr Ryan O'Sullivan & Julia Munn

66

#152 – Apprenticeship insights on the ISP NextGen podcast

67

#151 – GST XIX: Panel session – How to unlock a competitive advantage in your key accounts

68

#150 – GST XIX: How effectively mapping relationships is central to growing revenue within your key accounts w/ Dr Ryan O’Sullivan

69

#149 – GST XIX: What makes a great Global Account Manager? w/ Luke Skinner

70

#147 – Looking back and ahead as we enter 2025

71

#146 – Best of Q4 2024

72

#145 – Consalia Roundtable: GST XIX roundup

73

#144 – The best of last year’s Global Sales Transformation event

74

#143 - What do we speak about inside the Sales Transformation Forum?

75

#142 – How to build better B2B relationships with relationship mapping w/ Dr Ryan O’Sullivan

76

#141 – Transforming sales in a declining market (Part 2) w/ Carl Day

77

#140 – Transforming sales in a declining market (Part 1) w/ Carl Day

78

#139 – Best of Q3 2024

79

#138 – How the right mindset can inspire both your selling and your career w/ Jeffrey Hatchell

80

#137 – All about this year’s Global Sales Transformation event

81

#136 – Consalia Roundtable: How will AI change sales?

82

#135 – Five Ways to Wellbeing: Rachel Baker

83

#134 – Best of Five Ways to Wellbeing

84

#133 – SAP’s new way of nurturing sales talent through apprenticeships w/ Lindsey Rowe

85

REVISITED: #50 – Drive the Performance of Your Key Accounts: An intimate dinner with Introhive

86

REVISITED: #7 – What is Purpose-led Account Planning?

87

REVISITED: #22 – GST XVI - Key Accounts: Where Values and Value Intersect

88

#132 – Writing the book on Transformational Sales Leadership (Part 2) w/ Rainer Stern & Sakis Tassoudis

89

#131 – Transforming sales careers with degree apprenticeships: insights from Siemens

90

#130 – Making sales a profession you can love w/ Mark Cox

91

#129 – Best of H1 2024

92

#128 – Mastercast: What can we learn from philosophers about ethical sales leadership? w/ Sakis Tassoudis (2021)

93

#127 – An academic lens on sales hiring and compensation w/ Frank V. Cespedes

94

#126 – Professionalising sales education standards w/ Dr Louise Sutton

95

#125 – Mastercast: How emotions can make or break transformation w/ Barbara Crane (2020)

96

#124 – A doctoral journey to find the future of sales (Part 2) w/ Philip Styrlund & James Robertson

97

#123 – A doctoral journey to find the future of sales (Part 1) w/ Philip Styrlund & James Robertson

98

#122 – How do we address the challenge of professionalising sales? w/ John Barrows

99

#121 – From door-to-door to social selling w/ Alex Abbott

100

#120 – Writing the book on Transformational Sales Leadership (Part 1) w/ Grant van Ulbrich & Barbara Crane

101

#119 – Five Ways to Wellbeing: James Talbot

102

#118 – Mapping out challenges through coaching w/ Claudia Filsinger

103

#117 – Mastercast: Do business leaders still underestimate the importance of mindset? w/ Jesper Illum (2024)

104

#116 – March AMA: Cracking the Code of AI in Sales w/ Axel Ferreyrolles

105

#115 – Five Ways to Wellbeing: Inga Drabble

106

#114 – GST XVIII: Panel session – Cultivating Tomorrow's Sales Leaders: Navigating the Evolving Landscape of Sales and Leadership

107

#113 – How a master's qualification in sales can transform your selling w/ Fred Diamond

108

#112 – GST XVIII: Crafting the Future of Sales Leadership: Unlocking ICP Insights, Cutting-Edge Tech, and Sales Excellence w/ Ofer Zilberman

109

#111 – Five Ways to Wellbeing: Eddie Guevarra

110

#110 – Mastercast: Awakening an unquenchable thirst for knowledge w/ Simon Topley (2021)

111

#109 – GST XVIII: Ethical AI in Sales Technology: Navigating Data Privacy, Bias, and Transparency w/ Lennie Monteiro

112

#108 – January AMA: What will be the hot sales topics to watch for 2024?

113

#107 – GST XVIII: Royal Mail's Evolution: Navigating 500 Years of Change and Shaping a Resilient Workforce for the Future w/ Jon Nicholson

114

#106 – Five Ways to Wellbeing: Carly Ford

115

#105 – GST XVIII: When the future gets here, will you know how to sell it? w/ Cathy Ward

116

REVISITED: #1 – What’s the difference between Sales Training and Sales Education?

117

#104 – Making New Year’s resolutions stick: December AMA w/ Grant Van Ulbrich

118

#103 – Best of Leading Sales Transformation Masterclasses

119

#102 – A sneak peek at some of the GST XVIII highlights

120

#101 – We’ve launched Consalia Online!

121

#100 – GST XVIII Preview: What is the "Future Readiness Framework"? w/ Cathy Ward

122

#99 – How to generate sales-ready leads: October AMA w/ Kevin Kelly

123

#98 – Swimming against the current to champion a values-led sales culture w/ Alan Versteeg

124

#97 - Winning Large Complex Deals Trilogy pt. 3: The role of culture and collaboration in securing wins with Jan Laros

125

#96 – What is the future of sales enablement and how can company culture support it?

126

#95 – Leadership, culture, and how the internal is as important as the external in sales – The Best of Q3

127

#94 – The growing need for organisations to adopt AI governance frameworks (Lennie Monteiro, 2022)

128

#93 – What are the essential mindsets required by sales leaders to achieve success?

129

#92 – Winning Large Complex Deals Trilogy pt. 2: The human aspect of bidding with Mike Hurley

130

#91 – Winning Large Complex Deals Trilogy pt. 1: How to increase your win rates to 84%, with David Mines, Business Development Director at Bunzl plc

131

#90 – Start the transformation of your sales mindsets in 55 minutes: Best of Consalia AMA Webinars

132

#89 - Is psychological safety the key to unlocking potential and improving sales performance in salespeople?

133

#88 - Navigating Sales, Culture, and HR Leadership: What Needs To Be Considered?

134

#87 - How do you transform the mindsets of experienced sales leaders to sell in a way that their customers want?

135

#86 – Unlocking Sales Success: Empowering Inclusive Change Management – Leading Sales Transformation Masterclass w/ Grant Van Ulbrich

136

#85 – Unveiling the Intersection of Relationships, Business Acumen, and Sales Enablement

137

#84 - Transformative Sales Mindsets for Unprecedented Success

138

#83 - Key Learnings of a Sales Enablement Leader: What Does The Future Of The Sales Enablement Role Look Like?

139

#82 - Values and Emotional Intelligence in Sales, Sales Enablement 3.0 and Leading Sales teams with a heart - The best of Q2 2023

140

#81 – How can salespeople learn to manage change? Transforming Sales Management book launch event

141

#80 – How does belonging contribute to a successful launch of a community of practice (Will Squire, 2021)

142

#79 – How do you address the issue of salespeople not meeting targets? – May AMA

143

#78 - Inspire To Transform: How do you start the process of Sales Transformation - Leading Sales Transformation Masterclass w/ Axel Ferreyrolles

144

#77 - Anxiety in Sales: Mental Health Awareness Week 2023

145

#76 - Leading with Heart: Can a happy team achieve better business results? (Cristina Ricaurte, 2020) Part 2

146

#75 - Leading with Heart: Can a happy team achieve better business results? (Cristina Ricaurte, 2020) Part 1

147

#74 - Are annual compensation plans the best way to motivate your sales team throughout the year? - April AMA

148

#73 - Transforming your company with the Strategic Narrative w/ Andy Raskin

149

#72 - What is Sales Enablement 3.0? From the Godfather of Sales Enablement, Roderick Jefferson

150

#71 - Operating in a VUCA world, AI tools in Sales and reflection for sales leaders - The best of Q1 2023

151

#70 – Will a change in mindset guarantee more deals won and fewer losses? – March AMA

152

#69 - Decode, Design And Manage Corporate DNA: Building And Growing Businesses In Line With Values

153

#68 – Can vision and coaching be combined as a strategy to reduce attrition of sales professionals?

154

#67 – Celebrating International Women’s Day 2023: The best of women on The Sales Transformation Podcast

155

#66 - How salespeople can adapt to B2B buyers' desire for a rep-free buying process - February AMA

156

#65 - Sales as a career: UCAS discusses student sentiment

157

#64 – What are the learnings on attracting, engaging and retaining salespeople through apprenticeships?

158

#63 – Attract, Retain and Engage your sales team through apprenticeships

159

#62 – Will AI tools like ChatGPT enable salespeople or make the sales role redundant? - Consalia January AMA

160

#61 – What do sales leaders need to consider going into 2023?

161

#60 – Sales Leadership in the Digital Future; A Personal Learning Journey Continues

162

#59 – How Important Will The Sales Mindsets Be In 2023?

163

#58 - The Effectiveness of Sales Enablement in Today's World with Laura Valerio

164

#57 – What can sales professionals do to prepare for a recession?

165

#56 – How can a ‘client-centric values’ approach to selling lead to the ‘co-creation’ of a new global selling mindset (Philip Squire, 2009)

166

#55 - Relating Sales Leadership Through Short Stories With George Pastidis

167

#54 - Navigating leadership within Sony Mobile to create a Global Distribution and Retail Business Unit (Steve Gaskell, 2016)

168

#53 - The Transformation of the Chief Operating Officer role – The Chief Anticipation Officer with Cathy Ward

169

#52 - Reflecting on the Five Ways to Wellbeing

170

#51 - The International Journal of Sales Transformation and The Future of Sales

171

#50 - Drive the Performance of Your Key Accounts: An intimate dinner with Introhive

172

#49 - SAP TedTalk: Transforming Sales with Dr Philip Squire

173

#48 - Including ‘Choice’ into Change Models via SCARED SO WHAT™ (Grant Van Ulbrich, 2020)

174

#47 - A new approach to change management: Enabling better value for people (Nicolas Biltgen, 2019)

175

#46 - Why Sales Education is the longer-term solution for increased sales performance

176

#45 - Sell Without Selling Out with Andy Paul, host of The Sales Enablement Podcast

177

#44 - Resilience and Mental Health Awareness in the workplace - Panel Session

178

#43 - Transforming Salespeople To Achieve Positive Results – Consalia April AMA

179

#41 - Pushing the Boundaries at Consalia's Sales Business School - Louise Sutton, Academy Director, Consalia

180

#42 - How thinking like a challenger brand will lead to success - Stuart Leven

181

#40 - Towards a transformative enablement model for salespeople: from learning to effective practicing (Axel Ferreyrolles, 2015)

182

#39 - How storytelling can help bridge the gap between management and teams (Waldermar Adams, 2020)

183

#38 - How to ensure customer loyalty during times of uncertainty – Consalia AMA March

184

#37 - The role of Emotional Intelligence in driving high performing sales teams (Simon Quinton, 2018)

185

#36 – How can systemic coaching for success be further embedded in our sales teams (Mohammed AlKhotani, 2020)

186

#35 – The undeniable importance of values for Sales Leaders in an ever-changing world

187

#34 – Impacting salesperson performance by engaging them on their own learning journey to transform their own practice (Simon Dale, 2015)

188

#32 – What behaviours do salespeople need to adopt to be successful in the post-pandemic era? – Consalia AMA February

189

#31 – Helping cross-functional team leaders achieve better results (Dante Ricci, 2019)

190

#30 - Leadership in the Digital Future A model for moving forward (Rainer Stern, 2020)

191

We're Launching The Consalia Mastercast Series - but what is it all about?

192

#29 – How Does A Director of Sales Adapt To Selling Digitally? - GSSI conference pt. 3

193

#28 – Transforming A Sales Organisation; What Needs To Be Considered? - GSSI conference pt. 2

194

#27 - How Have Senior Sales Leaders Adapted During The Pandemic - The GSSI conference pt. 1

195

#26 - What Does 2022 Look Like For Sales Leaders?

196

#25 - GST XVI - Predictive Analytics for Sales Forecasting​

197

#24 - GST XVI – Purpose Driven Partnerships

198

#23 - GST XVI - The Science of Valuing Intangible Assets (Customer Relationships)

199

#22 - GST XVI - Key Accounts: “Where Value and Values Intersect”

200

#21 – In The Funnel w/ Mark Cox

201

#20 - Sales Shaker - Embracing Change and The New Normal

202

#19 - A New Value Proposition Based on Digital Transformation with David Norris

203

#18 - How to Build a Positive Mindset in Difficult Times with Baz Gray

204

#17 - Embracing Failure in Our Organisations: The Museum of Failure

205

#16 – How can coaching help achieve Organisational Transformation?

206

#15 – An introduction to Relationship Capitalisation

207

#14 – How to create a transformative enablement model for salespeople

208

#13 – Predictive Analytics in Sales with Ofer Zilberman, Service Now

209

#12 – ‘Selling Professionally’ with Dr Beth Rogers and Dr Jeremy Noad

210

#11 – A deeper dive into Emotional Intelligence with Simon Quinton

211

#10 – The role of Emotional Intelligence in driving high performing sales teams

212

#9 – The role that Coaching plays on perceptions of sales leaders

213

#8 - The impact of Coaching on sales performance

214

#7 – What is Purpose-led Account Planning?

215

#6 - Thriving in Sales in 2021

216

#5 – Resiliency trilogy pt. III: Can resiliency be taught?

217

Selling Transformed Preview pt. IV: How to Professionalise Sales

218

Selling Transformed Preview pt. III: Values, Professionalism and Ethics

219

Selling Transformed Preview pt. II: Sources of Competitive Advantage

220

Selling Transformed Preview pt. I: The Burning Platform

221

#4 – Resiliency trilogy pt. II: How do you build personal resiliency?

222

#3 – Resiliency trilogy pt. I: How do you build organisational resiliency?

223

#2 - Ethics in sales: thought-provoking perspectives from one of the UK’s leading experts on integrity policies

224

#1 - What's the difference between Sales Training and Sales Education?

225

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